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This margin equals the per-bushel revenue of soybeans processed into oil and meal minus the per-bushel soybean price . While it may not be possible to sell the service over the Internet , there are other things businesses can provide to customers that will add value and , in turn , drive additional revenue . While the Internet is acknowledged as a viable channel for classifieds , several newspapers also developed strategies to attract additional revenue and new clients by offering turnkey web solutions , such as web hosting , web site design , and auxiliary online advertising opportunities . These particular revenue under-forecasts appear to have been the result of higher-than-expected profits from several Crown corporations and a reluctance to believe that the profits at such levels would indeed continue . We fancy that DVR installation rates means that although advertising rates per thousand rose mildly , the total number of advertising viewing hours fell by something like 11 per cent creating a net revenue reduction in the US TV ad market for the second year running .