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The Latino community in an urban setting such as Los Angeles posed a substantial number of challenges . ( 13 ) Diaz argues that the societal context of being homosexual in the Latino community is an integral aspect of Latino gay men 's identities , and that ignoring this context is " deeply insensitive , insulting " . The message : Cox Communications is committed to the Hispanic customer ( by offering programming in Spanish ) , we have a diverse staff / bilingual customer care representatives and the Latino community is an integral part of our commitment . Latinos are a significant and growing presence in the school system , the workforce , and the broader fabric of American economic and social life , and NCLR and its affiliates believe that a greater investment in the Latino community is an investment in America . At the age of 30 , she has established herself as an important figure in the Latino community , an observation shared by Newsweek magazine , which last summer included her in its report on the growing Latino influence in American culture . LESSONS LEARNED : Convening a Regional Interdisciplinary Forum to address issues of concern for the Latino community is an effective way to mobilize and bring a group of individuals from different systems interested in bringing about change in the Latino community .