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DB , I did online personals . This personal contact proved to be a key factor in the success of the effort . Perhaps the greatest challenge Microsoft faces with the new Office System is increasing awareness about the latest improvements in order to achieve the company 's stated goal of transforming the personal productivity software into a tool for the new collaborative work environment . One critical area where IBM 's Power Personal Systems D ivision is providing key technologies to operating-system vendors and ISVs ( independent software vendors ) is in value-added software extensions that take advantage of the capabilities of the PowerPC processor . Certainly , a personal email may be welcome , and it also does n't hurt to pick up the phone and begin a dialogue with a potential link partner . It is the market leader in the worldwide enterprise firewall , personal firewall and VPN markets .