That one. Cool. Well these are functionality requirements from the  our our guys down in the the research lab. Took hundred people and covered all the aspects of what um is needed by people and what they want to see. Um  everything kinda from functionality and how individual functions are  how mu how how often they're used and how much their necessary and stuff. And general opinions about current current remotes. See that , as we kinda noticed , seventy five percent of people find their remote controls ugly. So some kind of a new style should be incorporated that's less ugly . Uh along with um looking less ugly , if it looks better , eighty percent of people said they'd spend more money on it. Which is a a plus for us , if we can make it look better , it'd be uh more cost effective and we can put the price up. Current remote controls do not match the operating behaviour of the user. I can empl I kinda take that to mean as um  they they don't uh  they , yeah , they only use  they only work for the television or yeah like as in in my flat I've got six remote controls for a stereo system , a digital box , a D_V_D_ player , a video player and T_V_. If it was uh  I mean th my behaviour is to use multiple things at the same time and multiple remotes aren't really matched well to my behaviour.  Uh again , seventy five percent is  seventy five percent of users say they zap a lot. I took to mean that they just  they use it a lot , they use it regularly rather than standing up and manually change channels or volume .  And uh yeah , uh I think the big issue is fifty percent users only use ten percent of the buttons , 'cause uh wh if we got a remote that like  well we'll have some buttons taken off by the lack of teletext , but uh oh and we're going to see uh on the  uh that some of the functions like audio settings aren't h hardly ever used and used very  aren't considered relevant by the user. So I think maybe fewer buttons , which also make the design look sleeker , I dunno. Uh um yeah and uh frustrations of like people losing remote control.
Mm.
I dunno maybe some kind of system of you press a button on the T_V_ or maybe that's b it would have to incorporate  , but like some kind of system where you can f use something else to find the remote control. Maybe like it'll beep or something. And um , yep , the uh time taken to learn new remote controls is  Uh don't want to make it too complicated , easy to use for uh new  like first time users and stuff. And uh repetitive strain injury , I suppose we should make it more comfortable and make ma possibly even use  have to make it , yeah , fewer buttons , like I was saying about the whole mice  the mouse idea of it feels more comfortable.
Mm.