There you go.
Right , okay.
Okay. Alright. That would be  Okay. So um does that make sense ? So what I basically got is I just looked into some information and sort of th tried to think about how how we could review it and how we could  and what kind of decisions we could take away from it and then maybe by the end of just looking at some of these things we can think about what are our priorities. 'Cause certainly there's lots of different information to go through. So um I'm thinking here about uh primarily about customer needs , that we start with the customer , and w you know , what they want and what are issues with with um existing products. Uh to think about trends and also about  try and connect that as you see with the company vision which is about fashion in electronics. Um and then , as I say uh w we'd like to prioritise our design features from this and um
Bouncing on top.