Mm-hmm.
integrating the uh the remote with the device it's controlling. Um  concern about our market. Um , if we are I mean most of the uh of the replacement remote market is sort of  remote control rationalisation. Um , you've got twenty different devices in your living room ,
Yeah. Mm-hmm.
you want one wo  y you want one that'll do the job of all of them. Um , if all you're replacing is one of the you know however many remotes you have in your living room , um you know you still need separate remotes for everything else.