Introduction
cancers
CANCERS, TYPE 2 DIABETES, DISEASES, CARDIOVASCULAR DISEASE
Low levels of physical activity and high levels spent in sedentary time are contributing to the increasing global prevalence of non-communicable diseases such as cardiovascular disease, type 2 diabetes and some cancers, [One approach to attracting men to lifestyle change is to offer programs in partnership with professional sports clubs, which is expected to attract men through the draw of the football club. [One adaptation of FFIT was the European Fans in Training (EuroFIT) program [Before recommending the widespread roll-out of EuroFIT, we wanted to investigate in more detail how it was implemented and whether it worked as we expected it to do. We thought this more detailed information could support future deliveries and add insight into how lifestyle change programs delivered in professional sports settings can work to both attract men and enable positive public health outcomes. Thus the aim of this paper is to examine the process through which EuroFIT achieved its effects. We do this by reporting a mixed-method process evaluation [Before describing our methods, we outline the EuroFIT program and the theories underpinning it (full description of these have been published elsewhere [