Participants
CRC
RECURRENT RECTAL BLEEDING, INFLAMMATORY BOWEL DISEASE
Eligible participants were aged 50–74 years and able to comprehend written English and give informed consent. Exclusion criteria were: previous diagnosis of CRC or inflammatory bowel disease; current rectal bleeding; and known genetic predisposition to CRC.Patients aged 50–74 years attending a GP were recruited consecutively from the waiting room and taken into a private room to confirm eligibility and obtain informed consent. An online baseline questionnaire was completed before randomisation.