Conclusions
Only the benefits text significantly improved the attitude of midwives and nurses to breastfeeding. In addition, the benefits text was received more favorably than the risks text. Moreover, agreement and lack of discomfort with a text were associated with more-positive attitudes toward breastfeeding after reading it. Therefore, “benefits of breastfeeding” language, which conveys the information in a positive manner, appears to be more appropriate than “risks of infant formula” language for producing a positive attitude to breastfeeding in nursing education. If information is to be presented as a risk of formula feeding, it should be delivered in a way that is agreeable and less likely to cause discomfort.