Conclusion
The current study considers both SDS and hypocrisy. We have different standards for
our own versus same-sex friends’ partners, and this study suggests that people are
more lenient toward friends’ partners. An active sexual history represents not only
opportunities but is also a risk factor. It would seem we are more risk aversive for
ourselves than for same-sex peers.Women differentiate less between MCs, and a man's active sexual history thus reduces
his partner value or attractiveness also in short-term contexts; this is the
reversed double standard. For the long-term context there seems to be a single
standard between the sexes, as both women and men assess men and women more
negatively based on an active sexual history. However, for the short-term context,
women are rated by both sexes as more attractive partners when they have an active
sexual history. This suggests a context specific reversed double standard. This last
finding is predicted from a sexual strategies perspective, and it highlights the
need to consider the implicit values toward short-term mating in previous studies
and highlights the importance of MC as specified by SST.