Das, khogen Chandra Das and was launched in 1920. In 1988, the soap was among the top five-selling brands in India, with a market share of 8.9%. As of 2001, the brand was worth 75 crores and belonged to Henkel-SPIC.
Khogen Chandra Das was launched in 1920. In 1988, it became one of the top five-selling brands in India, accounting for 8.9% of the market. By 2001, the brand's worth had increased to 75 crores and was owned by Henkel-SPIC.