At the end of the video, the kidnapped people were revealed to be Eskimo Joe themselves. When Kavyen Temperley was a guest on The Glass House, he offered that this symbolised that Eskimo Joe had changed, and the kidnapped band were the old Eskimo Joe.
The revelation at the end of the video that the kidnapped individuals were actually Eskimo Joe themselves is interpreted as symbolizing a transformation or shift in the band's identity. Kavyen Temperley's comment on The Glass House suggests this change signifies a departure from their previous image and represents a new chapter for Eskimo Joe.