It later got its commercial license as KPMC, named after its owner, the Pioneer Mercantile Company, and was powered at 1,000 watts. It was the second station on the air in Bakersfield, after KERN which got its license the previous year.
The station, named KPMC after its owner Pioneer Mercantile Company, was granted a commercial permit and operated at 1,000 watts. It was the second broadcasting entity in Bakersfield following KERN, which received its license the previous year.