He made films about the Canadian prairies, especially themes of farming and railways, which were shown as early as 1897. The Canadian Pacific Railway Company noticed Freer's films and began to tour them throughout the United Kingdom in an effort to promote immigration to Canada.
Freer created films concerning the Canadian prairies, specifically addressing themes of agriculture and transportation, which were shown as early as 1897. The Canadian Pacific Railway Company became aware of Freer's productions and initiated tours in Britain to boost immigration to Canada.