Smith left Public Strategies in 2001 and launched his own company, Affinity Dynamics, Inc. ADI provides strategic media, advertising and communications consulting to a variety of non-governmental organizations, businesses, political campaigns and advocacy groups.
Smith's departure from Public Strategies in 2001 led to the launch of his own company, Affinity Dynamics, Inc., which offers specialized consulting services on media, advertising, and communication strategies to a broad range of organizations, including non-profits, corporations, election campaigns, and advocacy groups.