He ran a newspaper article in the Flint News Advertiser on January 22, 1942. A coupon was included in the article and for each one returned, the mother received a blue star, one for each child overseas.
The provided text describes a program where a newspaper article published on January 22, 1942, in the Flint News Advertiser featured a coupon that earned mothers a blue star for each one they returned. This was done to acknowledge and support mothers of children serving overseas.