The company was incorporated in December 1917, and early the next month it was announced that capitalization was to be $250,000, with $150,000 yet to be issued. The Gem was a light, assembled car with a four-cylinder G.B.&S.
In December 1917, the company was formed, and by early January, it was revealed that its initial capitalization would be $250,000, with an additional $150,000 still to be issued. The Gem was a compact, do-it-yourself car featuring a four-cylinder G.B.&S. engine.