On February 24, 1997, after stunting with continuous play of the song Kiss by Prince, the station's format changed to Rhythmic Contemporary as "Kiss 98-5, Kiss Again 103-3".
On February 24, 1997, following a prolonged promotional campaign featuring the song Kiss by Prince, the station underwent a format change to Rhythmic Contemporary, rebranding as "Kiss 98-5, Kiss Again 103-3".