Stan James's parent company Unibet became the title sponsor from the 2018 running. The race is the final leg of the Road to Cheltenham, a series of high-class hurdles races consisting of the Fighting Fifth Hurdle, the International Hurdle and the Champion Hurdle Trial.
Stan James, Unibet's parent company, became the title sponsor of the race in 2018. The race is the final leg of the Road to Cheltenham, a series of high-class hurdle races that includes the Fighting Fifth Hurdle, the International Hurdle, and the Champion Hurdle Trial.