For parents who formerly read The Beano during childhood, Beano Studios invites them to also participate on their nostalgia, once sending a cease and desist letter to politician Jacob Rees-Mogg for copyright infringement against Walter the Softy. The website became a continuing success worldwide with over two million visitors per year, and is credited for increasing comic sales by 10% in 2018.
For parents who previously enjoyed reading The Beano as children, Beano Studios invites them to participate in their nostalgia initiative, sending a cease and desist letter to politician Jacob Rees-Mogg for copyright infringement against Walter the Softy. The website became a global success with over two million visitors per year, and is credited for boosting comic sales by 10% in 2018.