Rita Kalmbach defeated the former Simcoe mayor Rick Kolwasky and another rival candidate by the name of Dennis Travale (who would eventually win the 2006 election) by ensuring the tobacco farmers a future in Norfolk County and the tobacco belt that surrounds it.
Rita Kalmbach won the election against Rick Kolwasky, a previous Simcoe mayor, and Dennis Travale, another candidate, by guaranteeing the continued existence of tobacco farming in Norfolk County and its surrounding area.