The following month, Sanetti noted that his employees were personally affected by the Newtown massacre, saying in a speech at the 2013 SHOT Show: "Who among us has not been moved by that unspeakable tragedy that was inflicted by a deranged man upon the children of Newtown, Conn., our very home as the NSSF?"
A month later, Sanetti mentioned in a speech at the 2013 SHOT Show how his employees were personally hurt by the Newtown massacre: "Who hasn't been deeply moved by that terrible tragedy inflicted on the children of Newtown, Connecticut, our own home as part of the NSSF?"