In 2014, Big Machine announced a partnership with Cumulus Media to create Nash Icon Music, a Big Machine imprint serving as an offshoot of Cumulus's Nash FM brand, focusing on active country acts who achieved mainstream fame in the 1990s and early 2000s.
In 2014, Big Machine partnered with Cumulus Media to create Nash Icon Music, a Big Machine label that builds upon Cumulus's Nash FM brand, concentrating on notable country musicians who gained mainstream success during the 1990s and early 2000s.