They were classed as DMS (either Daimler Mono-Standee or Daimler Multi-Standee) under London Transport's fleet code system, though upon delivery of the first DMS Fleetlines in December 1970, the type was initially advertised by London Transport as 'The Londoner Bus' to avoid confusion with the Fleet Line of the London Underground, which was under construction at the time.
DMS buses (either Daimler Mono-Standee or Daimler Multi-Standee) were classified under London Transport's fleet code system. However, when the first DMS Fleetlines arrived in December 1970, London Transport advertised them as 'The Londoner Bus' to prevent confusion with the ongoing construction of the Fleet Line at the Underground.