Marcos began the company while still in business school at Stanford University. Finance professor Jack McDonald had been helping Marcos to contact potential investors and asked John Muse, an invited speaker and co-founder of Hicks Muse, if Marcos could drive him to his private plane. Before boarding his plane, Muse expressed his desire to have his fund invest in the idea and soon thereafter the company started.
Marcos started the company while still pursuing a business degree at Stanford University. With the guidance of finance professor Jack McDonald, Marcos was able to build relationships with potential investors, including John Muse, who offered to transport him to his private plane. Before departing, Muse expressed interest in investing in the idea, and as a result, the company began operations.