The publication was more magazine than catalog and offered its readers a forum for sharing gardening experiences and a seed exchange column that encouraged readers to trade seeds, bulbs and plants. It also carried a significant amount of advertising, including ads from other purveyors of seed.
As a publication, it was more akin to a magazine than a catalog, offering its readers a space to share gardening insights and a seed-exchange section that encouraged the trading of seeds, bulbs, and plants. Additionally, it featured substantial advertising, which also included products from other seed suppliers.