Shark Week originally premiered on July 17, 1988. Featured annually, in July or early August, it was originally devoted to conservation efforts and correcting misconceptions about sharks. Over time, it grew in popularity and became a hit on the Discovery Channel.
The Shark Week television program debuted on July 17, 1988.  It has been an annual event in July or early August, initially dedicated to promoting shark conservation and addressing misconceptions about these creatures. Over time, it gained widespread popularity and became a popular show on the Discovery Channel.