On 25 May, PINK Armenia placed three LGBTI-themed social advertising banners in downtown Yerevan. On 27 May, the advertising company tore them down following a highly negative public reaction. Shortly after the posters were removed, an official from the Yerevan municipality announced on his Facebook page that the three banners promoting tolerance were posted illegally and without the permission of the municipality.
On 25 May, PINK Armenia displayed three LGBTI-themed advertisements in Yerevan's downtown area. They were removed by the company on May 27th after facing strong public disapproval. Shortly after their removal, a city official announced on his Facebook page that the banners violated local regulations and lacked permission from the municipality.