He was formerly the president of Hicks Sports Marketing Group, and as such was president of the Stars and Texas Rangers of Major League Baseball, both of which were holdings of Tom Hicks, from 1993 to 2002 and from 2003 to 2007. Lites was briefly president and COO of the Phoenix Coyotes from March through December 2002.
Lites was the chief executive of Hicks Sports Marketing Group, managing the Stars and Texas Rangers of Major League Baseball, both owned by Tom Hicks, from 1993 to 2002 and from 2003 to 2007. He also held a temporary role as president and COO of the Phoenix Coyotes from March to December 2002.