Joining forces with W. S. Stryker, he formed Magic City Amusement Co. to have an indoor arena built on Elgin Avenue and extending the entire block between Fifth and Sixth Streets on the east side of downtown Tulsa. Whiteside also intended to have the arena introduce winter entertainments such as ice hockey and ice shows.
Whiteside formed an alliance with W. S. Stryker to create Magic City Amusement Co., which sought to build a large indoor arena in the heart of downtown Tulsa, stretching from Elgin Avenue to Fifth and Sixth Streets. He envisioned this venue hosting winter entertainment options like ice hockey and ice shows.