The term was used positively by Ron Dart to describe the political philosophy of Robert Stanfield in the 1968 election as a "sort of pink toryism". In 2002, Jim Flaherty described rival leadership contender Ernie Eves as a "pink" Tory.
A specific shade of conservatism was described as "pink" by Ron Dart in 1968, referring to Robert Stanfield's ideology. Similarly, in 2002, Jim Flaherty used the term to describe Ernie Eves' Tory affiliation.