The project to build the stadium was simultaneous with the redevelopment of the southern half of the property on the other side of Central Avenue into a  shopping center, with a UofL themed Kroger store as its anchor.
The project to construct the stadium occurred concurrently with the redevelopment of the southern half of the property on the other side of Central Avenue into a shopping center, featuring a Kroger store themed around the University of Louisville as its main tenant.