The terms of the sale required KQDS to change its call letters. Upon consummation of the sale on June 30, 2017, KQDS changed their call letters to KJOQ and rebranded as "The Jock 1490".
The sale's conditions required KQDS to rebrand itself. Following the transaction's completion on June 30, 2017, KQDS updated its call sign to KJOQ and launched a new identity, "The Jock 1490".