Modern girls were depicted as living in the cities, being financially and emotionally independent, choosing their own suitors, and apathetic towards politics. The woman's magazine was a novelty at this time, and the modern girl was the model consumer, someone more often found in advertisements for cosmetics and fashion than in real life.
Modern girls were portrayed as residing in cities, being financially and emotionally independent, selecting their own partners, and indifferent to politics. The women's magazine was a novelty at the time, and the modern girl was the ideal consumer, someone more frequently seen in advertisements for cosmetics and fashion than in real life.