In 1968, Star Breweries opened a factory in Antsiranana to produce and distribute THB, Coca-Cola, and other carbonated beverages throughout the island's northern region. In 1980, Star Breweries became partly state-owned; in 1989, Rochefortaise sold Star Breweries to Groupe Fraise, and the company obtained fully privatized status one year later.
In 1968, Star Breweries opened a factory in Antsiranana to distribute THB, Coca-Cola, and other carbonated beverages throughout northern Madagascar. By 1980, the company had partial government ownership; two years later, Rochefortaise sold it to Groupe Fraise, which then gained full private status.