This began to change after the reissues of his albums by Light in the Attic Records in 2008 and 2009, and particularly in 2012, with the Oscar-winning documentary movie about Rodriguez Searching for Sugar Man, which led to appearances on major American television shows such as 60 Minutes and The Late Show with David Letterman.
The rise in recognition of Rodriguez began after Light in the Attic Records reissued his albums in 2008, 2009, and particularly in 2012, as a result of the Oscar-winning documentary "Searching for Sugar Man," which led to appearances on major American television programs like 60 Minutes and The Late Show with David Letterman.