In the process of describing the new network, Hölzle also confirmed more about Google's making of its own networking equipment like routers and switches for G-Scale; and said the company wanted, by being open about the changes, to "encourage the industry — hardware, software and ISP's — to look down this path and say, 'I can benefit from this.'" He said network utilization was nearing 100% of capacity, a dramatic efficiency improvement.
During the discussion of the new network, Hölzle also clarified more about Google's production of its own networking equipment such as routers and switches for G-Scale; and stated that the company sought to make the changes apparent in order to prompt the industry — encompassing hardware, software, and ISPs — to adopt this path. He pointed out that network utilization was approaching 100% capacity, leading to a considerable increase in efficiency.