By 1978, the band continued to suffer from a lack of commercial success. Despite being successful at filling small venues for their live performances, their new records were barely selling. With their new output no longer being released on Polydor Records but instead on manager Chas Chandler's label Barn Records, singles such as "Burning in the Heat of Love", "Give Us a Goal", "Rock 'n' Roll Bolero" and "Ginny, Ginny" were all chart failures.
By 1978, the band still struggled with commercial failure. They were successful at performing live but their new albums sold poorly. Their releases on Barn Records instead of Polydor Records did not chart well; singles like "Burning in the Heat of Love", "Give Us a Goal", "Rock 'n' Roll Bolero" and "Ginny, Ginny" all failed to reach the charts.