Gawker's Hamilton Nolan wrote that Torossian "embodies the public's worst ideas about what a PR person is:  loud, brash, more flash than substance, dirty, manipulative, amoral, and, in the end, not particularly bright." The editor of the Jerusalem Post wrote that Torossian and his colleagues were "nuts."
Gawker's Hamilton Nolan described Torossian as embodying the public's most unfavorable perceptions of a PR professional: boisterous, flashy, lacking substance, unscrupulous, manipulative, and ultimately unintelligent. The editor of the Jerusalem Post characterized Torossian and his colleagues as eccentric.