When that station debuted, Wonder retaliated by cutting new imaging and liners in the hopes of retaining their listener base, but that tactic backfired as they began to see its audience going over to the full-powered "Power 106", and would never recover.
At its launch, Wonder tried to keep its listeners by updating its visual elements and inserts. However, this strategy backfired as the station's audience shifted towards "Power 106", and they were unable to regain their listener base.