The campaign centers on the Whack flavor and uses double entendres involving the word, such as "I think I could have a Whack every day if I could," as well as humorously bleeping out the word "Whack" in the commercials.
The marketing campaign centers around the Whack flavor and incorporates double meanings related to the word, like "I think I could have a Whack every day if I could," as well as using censored versions of the word "Whack" in advertisements.