Jeremy Smith, a listener who had noticed the prominent use of Saint Piran's Flag while visiting Cornwall wanted to know whether Derbyshire had an equivalent symbol. As no flag to represent the county existed, a campaign to design one with the aid of listeners' suggestions was launched.
A listener named Jeremy Smith inquired about whether Derbyshire had a symbolic representation, as he observed the widespread use of Saint Piran's Flag in Cornwall. The absence of an official county flag prompted a project to design one using suggestions from listeners.