U-Haul's private advertising agency, A&M Associates, handled the 'rebirth' to a theme park for children. This was probably the park's most successful period. Mr Shoen lost interest in the park and it was eventually sold to the Mitsubishi Corporation out of Japan as a show park where the company's amusement rides could be featured to prospective buyers.
U-Haul's advertising agency, A&M Associates, revitalized a children's theme park, which was likely its most successful period. Mr. Shoen lost interest in the park and it was sold to Mitsubishi Corporation out of Japan as a showcase park for their amusement rides.