Owned by the city of St. Petersburg throughout most of its early life, the city sold WSUN radio and its television counterpart, WSUN-TV, to Hy Levinson, a Detroit broadcaster and owner of that city's WCAR radio.
The city of St. Petersburg controlled WSUN radio and its television counterpart, WSUN-TV, for most of its early existence, but eventually sold them to Hy Levinson, a well-known Detroit broadcaster who also owned WCAR radio.