The next morning, the station promoted that the 40 percent was not a monetary increase, but rather a 40-foot height increase on their tower antennae, which raised suspicions at WBLZ. The station admitted the infraction after the investigation was opened; station manager Reggie Brown was fired.
The following day, the station announced that the 40 percent was not a monetary boost, but rather an increase of 40 feet in their tower antennae height, which sparked doubts at WBLZ. The station acknowledged the infraction after the investigation began; station manager Reggie Brown was let go.