It is sometimes traded as an "ironwood", or just as "ipê" (the entire genus Tabebuia), or as lapacho (properly Handroanthus serratifolius)
This species is known by several common names, including "ironwood", "ipê" (referring to the entire genus *Tabebuia*), and "lapacho" (specifically *Handroanthus serratifolius*).