The label's first release was a collaboration between Fleming and Russell Floorplay titled "We Have No Reference of Time". Fleming set up subsidiary labels JOOF Deep and JOOF Test Series, however they were short-lived and have not seen any releases since 2006.
The label's initial release was a partnership between Fleming and Russell Floorplay titled "We Have No Reference of Time". Fleming established subsidiary labels JOOF Deep and JOOF Test Series, but they were brief-lived and have not released anything since 2006.