Marcos began the company while still in business school at Stanford University. Finance professor Jack McDonald had been helping Marcos to contact potential investors and asked John Muse, an invited speaker and co-founder of Hicks Muse, if Marcos could drive him to his private plane. Before boarding his plane, Muse expressed his desire to have his fund invest in the idea and soon thereafter the company started.
Marcos founded the company while still studying business at Stanford University. With the assistance of finance professor Jack McDonald, Marcos was able to establish connections with potential investors, including John Muse, who offered to transport him to his private aircraft. Before taking off, Muse expressed interest in investing in the idea, and subsequently, the company got underway.