The trailer for the series was released on March 3, 2015, on the series' new website, www.whiteninjaseries.com. After the shutdown of Vine the series moved to the entertainment app Toonstar.
A teaser for the series debuted on March 3, 2015, on the revamped website www.whiteninjaseries.com. Following Vine's demise, the series shifted its focus to the Toonstar app.