In April 1970, Sudbrink Broadcasting acquired the station. It was paired with AM 1550 WRIZ (now WRHC) in Coral Gables, which Sudbrink had bought the year before.
In April 1970, Sudbrink Broadcasting took ownership of the station. They paired it with AM 1550 WRIZ (now WRHC), which Sudbrink had acquired the previous year in Coral Gables.