Over the next eight years the shop clothed London's fashionable young men and women, including many major rock performers. A constant stream of people visited the shop, especially on Saturdays during the weekly King's Road Parade.
For the next eight years, the store became a staple for fashionable youth in London, with many notable rock artists among its clientele. The shop was a popular destination, especially on Saturdays when the King's Road Parade took place.