It moved to an urban adult contemporary format as "98.5 Kiss FM", featuring the Tom Joyner Morning Show, in January 1995. By 1996, WDAI was the number one station in the market. WDAI dropped to third in fall 1998 but regained its position in spring 1999, losing the top spot to WJYR in Fall 1999.
The radio station underwent a format change to an urban adult contemporary style as "98.5 Kiss FM" in January 1995, with the Tom Joyner Morning Show being a key part of its programming. By 1996, it had become the leading station in the market. However, by 1998, WDAI's position declined to third place but was restored in spring 1999, only to be surpassed by WJYR in Fall 1999.