Licensed to Ironwood, Michigan, it first began broadcasting in 1974, with its signal covering most of the western Upper Peninsula and the extreme northern portion of Wisconsin; because of the effects of tropospheric ducting, it is also easily heard across Lake Superior in Duluth, Minnesota to the point that in 2017, it asked the FCC to move a recently launched VCY America translator on 99.7 in Duluth to move dial positions due to crossover interference (it moved to 97.7).
Initially licensed to Ironwood, Michigan, it began broadcasting in 1974, serving the western Upper Peninsula and northern Wisconsin. However, its signal can also be picked up across Lake Superior from Duluth, Minnesota, causing interference problems with a new translator.