In late 2006, Fox Atomic was started up as a label of 20th Century Fox. under Fox Searchlight head Peter Rice and COO John Hegeman as a sibling production division under Fox Filmed Entertainment.
In late 2006, Fox Atomic, a label owned by 20th Century Fox, was launched under the direction of Peter Rice and John Hegeman, who served as its chief executive officer and chief operating officer respectively. This new production division became part of Fox Filmed Entertainment.