Results of a 2007 British Broadcasting Corporation (BBC) survey indicated it was important to listeners that radio news was unbiased, accurate and trustworthy and that it was by far the most trusted media in Sierra Leone. The results showed that news and music programmes were the most popular and that the radio source of information most people used to learn about events that happened in the country including national elections.
A 2007 BBC survey highlighted the importance of listeners seeking unbiased, accurate, and trustworthy radio news, which was perceived as the most reliable media outlet in Sierra Leone. The results also showed that news and music programs were the most popular, and that people primarily used radio to stay informed about local events, including national elections.