Scott Dunbier, the editor in charge at the time, explained the thinking behind this: "One of my goals was that this should be a book with lasting effects, unlike the usual cross-company epics that come and go and mean nothing.
Scott Dunbier, the editor in charge at the time, clarified his intentions: "One of my objectives was that this should be a book with enduring impact, unlike the typical company-wide stories that emerge and fade without consequence."