How has the field of digital marketing and media evolved in the last decade?
In the last decade, digital marketing and media have shifted from a niche skill set to a baseline expectation for companies.
Below is an instruction that describes a task. Write a response that appropriately completes the request.

### Instruction:
How has the field of digital marketing and media evolved in the last decade?

### Input: Not applicable

### Response:
In the last decade, digital marketing and media have shifted from a niche skill set to a baseline expectation for companies.<|im_end|>