AVE by Korman Communities
Web Marketing Manager
Our best-in-class hospitality brand is growing, and we are seeking hard-working and passionate top talent to grow their careers with us! If you are interested in being a pioneer with AVE as we continue to expand our portfolio of flexible-stay residential communities nationwide, apply today for an opportunity to join our winning team!

The Web Marketing Manager will develop and implement the company's web-based marketing strategy to promote the company's brand, attract visitors and potential leads and generate web sales and inquiries.

As the Web Marketing Manager, you will play a pivotal role in shaping and executing the digital marketing strategy of AVE by Korman Communities. You will be the driving force behind our online presence, responsible for managing all aspects of our website and leveraging digital channels to maximize our reach and impact.

Working closely with cross-functional teams, you will lead efforts to optimize our website, deliver compelling content, and implement effective digital marketing campaigns. Your role will be multifaceted, encompassing website management, SEO optimization, and performance analysis. You will lead all web projects from strategy all the way through execution.

This position offers a unique opportunity to make a significant impact on the growth and success of our company in the digital space.

The Web Marketing Manager will report directly to Marketing leadership.

Responsibilities

Web Strategy and CMS

Develop and implement strategic web marketing plan to achieve company objectives and targets, with a primary focus on enhancing our online visibility, driving traffic to our website and deliver an elevated user experienceServe as CMS expert and deliver web solutions to meet business needs (Kentico)Execute all web content uploadManage the day-to-day operations of our website, including content creation, optimization, and maintenance, utilizing content management systems (CMS)Regularly audit web content and functionality, address or manage any support tickets to IT/web developmentCollaborate with internal stakeholders to develop engaging website content that resonates with our target audience and aligns with our brand messaging and values.Lead all web design projects from start to finishLead CMS migration projectManages all 3rd party website integration projects between partners and clients.Coordinates with other marketing team members to ensure active promotions and campaigns are represented on the website(s).

Web Analytics

Monitor website traffic and user behavior using web analytics tools (e.g., Google Analytics), providing insights and recommendations to optimize website performance and enhance UXContinuously optimize the website's performance and user experience through A/B testing, user feedback analysis, heat maps and website enhancements.Collaborates with Marketing leadership on CRO strategy to improve page performance and achieve channel revenue goals.

Other

Stay informed about industry trends and best practices in digital marketing, continuously seeking opportunities to innovate and improve our online marketing efforts.Ensure AVE remains a leader in the digital space by staying ahead of technology trends and opportunities.Collaborate with external vendors and agencies, such as web developers, designers, and advertising partners, to execute digital marketing initiatives and achieve business objectives.

Requirements

Bachelor's degree in marketing, business, or a related field; advanced degree preferred.Proven experience in digital marketing, with a focus on web marketing and user experience.Proficiency in technical SEO techniques and strategies.Experience managing websites using content management systems (CMS), Kentico experience a plus.Strong analytical skills and experience using web analytics tools (e.g., Google Analytics) to track and analyze website performance.Excellent communication skills and ability to collaborate effectively with cross-functional teams.Creative thinking and ability to develop innovative digital marketing strategies.Strong project management skills and ability to manage multiple projects simultaneously.Certifications in digital marketing or related fields (e.g., Google certification) are desirable.

The Perks

Fun, positive, and collaborative work environmentRobust training program and ongoing professional development opportunitiesComprehensive benefits package including: PTO, medical, vision, dental, and 401k (permanent full-time roles only)Enjoy a special day to celebrate in your birthday month each year with paid Birthday Time Off (permanent part-time and full-time roles only)Opportunities to give back including: participation in AVE's regular drives and fundraisers in addition to paid Volunteer Time Off each year to volunteer with your non-profit organization of choice (permanent part-time and full-time roles only)Complimentary furnished apartment stays at any AVE location nationwide for personal travel (permanent part-time and full-time roles only)A career home! Tons of potential for long-term career advancement within a rapidly expanding organization

About AVE

AVE is a brand of Korman Communities, a fifth-generation, family-owned-and-operated real estate company on a mission to create raving residents! Our first-class residential communities offer flexible living solutions - fully furnished apartments for month-to-month stays and contemporary unfurnished apartments for longer lease terms.

Our communities are designed to deliver unparalleled carefree living. We have professional, friendly teams on site to provide exceptional service, complimentary, on-demand, business and resort amenities for convenience, and fun resident events to create a sense of community.

While we own and operate a growing portfolio of best-in-class residential communities nationwide, our most important asset has always been our passionate, dedicated team members. We have a lot of longevity within our team because we commit to team members who embrace our values and promote our reputation for excellence. Many decades ago, we committed ourselves to a value system called QUEST which stands for Quality, Uniqueness, Excellence, Service, and Teamwork. The "S" representing "service," has been the driving force behind everything we do: service to our team members, service to our residents, service to our clients, and service to our communities.

Visit us online at https://www.aveliving.com/careers.

CCPA/CPRA Disclosure Notice

When you apply to a job on this site, the personal data contained in your application will be collected by Korman Communities.

Your personal data will be processed for the purposes of managing Korman Communities recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under CCPA 1798.145, pursuant to CPRA section 31 as necessary for the purposes of the legitimate interests pursued by Korman Communities, which are the solicitation, evaluation, and selection of applicants for employment.

Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Korman Communities to help manage its recruitment and hiring process on Korman Communities behalf. You can obtain a copy of the standard contractual clauses by contacting us at [email protected].

Your personal data will be retained by Korman Communities as long as Korman Communities determines it is necessary to evaluate your application for employment. Under the CCPA/CPRA, you have the right to request access to your personal data, to request that your personal data be rectified or erased, and to request that processing of your personal data be restricted by contacting us at [email protected].


Florham Park, NJ