Elections called for October 1983 drew Gorostiza to a progressive UCR candidate, Ra*l Alfons*n. Facing a close contest with Peronist candidate *talo L*der and with elections but three months away, the UCR nominee was given a simple slogan by the former publicist: the alliterative Ahora, Alfons*n! Facing a harried timetable and with his candidate unable to break out in the polls, Gorostiza was struck by President Reynaldo Bignone's snide dismissal of the historic elections as a ``democratic way out,'' whereby he created ads appealing for votes for ``more than a democratic way out...a way into life.''
Alfons*n
Gorostiza