First owned by Gene Sens, WZLE's first studios were located in what was formerly a shoe store at the Sheffield Shopping Center. The station was programmed by Jeff Baxter; David Mark served as production voice (previously, Baxter was Jack Riley's radio partner at WERE in the 1960s; Mark was the promotional voice of many TV and radio stations around the world from the 1970s, something he would continue into the 21st century).
Jack Riley
Mark