The term of this Agreement will begin on the Effective Date and will remain in effect until the three (3) year anniversary of the Effective Date (the “ Initial Term ”), unless earlier terminated in accordance with this Agreement.    This Agreement shall automatically renew for successive additional one-year terms (each, a “ Renewal Term ” and together with the Initial Term, the “ Term ”) unless either Party provides written notice to the other Party of its election not to renew the Agreement at least sixty (60) days prior to the expiration of the Initial Term or any Renewal Term, as applicable.