Any notice required or permitted hereunder shall be in writing and shall be sufficiently given if personally delivered or if sent by telegram, telex, facsimile transmission or by registered or certified mail, postage prepaid, with return receipt requested, as follows:   If to the Company:   Penske Automotive Group, Inc. ,   2555 Telegraph Road ,   Bloomfield Hills, Michigan 48302 ,   Facsimile: (248) 648-2515 ,   Attn:  Shane M. Spradlin ;   or to such other address or to the attention of such other person as the Company shall designate by written notice to the Grantee; and  i f to the Grantee at the address set forth below or to such other address as the Grantee shall designate by written notice to the company.  Any notice given hereunder shall be deemed to have been given at the time of receipt thereof by the party to whom such notice is given.