The term of employment under this Agreement (“ Term ”) shall be for the period beginning on the Effective Date and ending on the third anniversary of the Effective Date, subject to earlier termination as provided in Section 3 .  The “ Effective Date ” will be a date that is mutually agreed between the Company and the Executive but will not be later than February 15, 2016.  The Executive agrees that he will notify his prior employer of his intent to commence employment with the Company at least 20 days before the Effective Date.  The Term shall automatically renew for additional twelve (12) month periods unless no later than sixty (60) days prior to the end of the applicable Term either party gives written notice of non-renewal (“ Notice of Non-Renewal ”) to the other, in which case Executive’s employment shall terminate at the end of the then-applicable Term, subject to earlier termination as provided in Section 3 .