hindrocket.com in a web browser, and end up at Purdy’s web page, entitled “Official John Hinderaker Site,” which features Hinderaker’s photograph, the rocket graphic, and the inclusion of an altered biography of Hinderaker, all of which contribute to the impression that Hinderaker sponsored or is affiliated with the page. Purdy’s actions are a deliberate attempt to take advantage of Hinderaker’s goodwill, reputation, and prestige in order to divert traffic to Purdy’s web page and to generate publicity. Purdy argues that “hindrocket” is not a mark owned or used by Faegre and that he cannot be liable for appropriating a pseudonym. As long as a pseudonym clearly identifies the plaintiff, it is protected from appropriation. See, e.g., McFarland v. Miller, 14 F.3d 912, 922 (3d Cir.1994) (<HOLDING>); Ackerman v. Ferry, No. B143751, 2002 WL
holding new jersey law prohibits appropriation of a celebritys nickname recognizing new jerseys interest in deterrence of tortious misconduct as a relevant factor in choice of law decisions applicable where two of defendants were new jersey residents from whom damages were sought for their negligent acts in new jersey recognizing that pennsylvania had no interest in denying its residents the greater damages available under new jersey consumer fraud statutes for claims against a new jersey seller holding that a writ of execution under new jersey law is not an action against the consumer recognizing israel had no interest in denying its citizens the substantive advantages of new jersey defamation law in new jersey residents claims for defamation published in new jersey