occurred as a result of DeLorme using the title “TRIPMATE” in its marketing. “Marketing” is “the act or process of selling” goods. Webster’s New Collegiate Dictionary, 728 (9th ed.1983). Advertising is a commonly used method of marketing. Where a claim alleges that the marketing of a knock-off product results in harm that a claim for trademark infringement constituted an “advertising injury,” reasoning that “in contrast to a claim for patent infringement — which is limited to the making, using, or selling of another’s product — section 43(a) of the Lanham Act provides a remedy for a false designation of origin, or any false description or representation,” a claim which “necessarily involves advertising”); P.J. Noyes Co. v. American Motorists Ins. Co., 855 F.Supp. 492, 495 (D.N.H.1994) (<HOLDING>); J.A. Brundage Plumbing & Roto Rooter, Inc.,
holding that although the underlying action is one for trademark infringement the infringement occurred as a result of the underlying defendants use of the trademark in their advertising holding that contributory trademark infringement requires some predicate act of infringement recognizing nominative fair use as an affirmative defense to trademark infringement holding that policy covering misappropriation of advertising ideas entitled insured to coverage for trademark infringement claim holding that the continued use of licensed trademark after termination of franchise agreement constituted trademark infringement and breach of contract