to whether MacMillan is bound by an agreement she executed. The undisputed facts demonstrate that MacMillan voluntarily signed the Leader Agreement and continued to accept the benefits of the Profit Plus Award Program for 11 . As previously indicated, the Leader Agreement provides that it shall be governed by Massachusetts law. In contrast, the Consultant Agreement contains no choice-of-law provision. The parties dispute whether Massachusetts or Florida law should be applied to determine the enforceability of the restrictive covenants in the Leader Agreement. To the extent there is no true conflict between Massachusetts and Florida law, the Court will generally apply Florida contract law. See Fioretti v. Massachusetts General Life Ins. Co., 53 F.3d 1228, 1234 n. 21 (11th Cir.1995) (<HOLDING>). In circumstances when a conflict may exist
holding that courts apply the procedural law of the forum and the substantive law of the jurisdiction originating the claim holding that in cases of a false conflict of law a court may apply the law of the forum state holding that in a diversity action a federal court must apply the law of the forum state holding in the conflict of laws context that district courts sitting in diversity jurisdiction must apply the substantive law of the forum state holding that in diversity cases federal courts are to apply state substantive law and federal procedural law