MAT TRESS.COM is generic for “online retail store services in the field of mattresses, beds, and bedding” because the term “mattress” identified a key aspect of such services. Id. at 1 789, 1791, 2002 WL 1980117, at *3 (TTAB 2002) (“[A] term which is the generic name of a particular category of goods is likewise generic for any services which are directed to or focused on that class of goods.”). Thus, Cordua is wrong that “a dish, even a specialty dish, does not identify the genus of restaurant services.” Appellant’s Br. at 33. If the relevant public would understand a term denoting a specialty dish to refer to a key aspect of restaurant serviees, then the term is generic for restaurant services. See Hunt Masters, Inc. v. Landry’s Seafood Rest., Inc., 240 F.3d 251, 254 (4th Cir.2001) (<HOLDING>). There is substantial evidence in the record
holding that a database is a generic computer element holding that crab house is a generic term referring to a class of restaurants that serve crabs holding that liquid controls is generic holding that light beer is generic recognizing that a restaurants design and decor may serve as the basis for a tradedress suit