it is an object of the present invention to make full use of energy stored in storage capacitors connected in parallel to display pixels and prevent variations of display performance and easily adjust the display without replacing the storage capacitors . storage capacitors 25 that can store charge to continuously move electrophoretic particles in a direction corresponding to a drive voltage for a time longer than a reference frame period even after a drive voltage is turned off by one selection are provided in parallel to respective display pixels , pause periods are provided in scan line units or in group units made up of a plurality of continuous scan lines and pause periods are provided so that a scanning interval of each scan line unit is shorter than a time within which the storage capacitors can move electrophoretic particles even after the drive voltage is turned off .