a roller pad printer for printing on an associated object includes a frame , a flat cliché operably mounted to the frame for receiving and a resilient roller pad operably mount to the frame for rolling contact , at a first location and in a first direction along the cliché , to receive ink transferred from the cliché . the roller pad is adapted for rolling contact with the object , at a second location and in a second direction , to transfer the ink from the roller pad to the object .