a system and method for providing management such as creation , manipulation , storage , control , and retrieval of digital content for a company on a global basis . digital content is created and stored in , for example , the extensible markup language format using the relationship between component mapping information and content information comprising webpage components . the xml data is developed by defining page components , mapping the components on a page and indexing the page for future retrieval of the page . the data is then stored in a single database , as segments related to the page , for call - up by a user .