a method for creating a virtual uniform resource locator for a customer wherein the virtual url is hosted by an application service provider . the method comprises the steps of registering a wildcard domain name */ asp . net , the wildcard domain name directing requests of the form anyname / asp . net to asp &# 39 ; s home page asp . net , creating a virtual url customer / asp . net , wherein the customer is named before the asp , creating a customer subdirectory asp / customer . net , creating an index containing a list of customer subdirectories and a list of virtual urls , wherein the index maps a virtual url to a corresponding customer subdirectory , receiving an http request from a user for a virtual url , determining the corresponding customer subdirectory for the requested virtual url from the index , directing the user to the corresponding customer subdirectory .