provided is a display apparatus including a broadcasting receiver for receiving a broadcast signal , a signal processing unit for processing the received broadcast signal , a display unit for displaying the processed broadcast signal thereon , a connection unit to which at least one external storage medium is connected , and an internal storage medium , the display apparatus including a user selector ; a priority storage unit for storing a storage priority of the external storage medium and the internal storage medium for the reserve - recording of a broadcasting program ; a reservation information storage unit for storing reservation information related to the broadcasting program to be reserve - recorded ; and a controller for controlling the reservation information relating to a selected broadcasting program to be stored in the reservation information storage unit if the broadcasting program to be reserve - recorded is selected through the user selector , and for receiving the broadcasting program to be reserve - recorded from the broadcasting receiver based on the reservation information in order to reserve - record the received broadcasting program on one of the external storage medium and the internal storage medium according to the storage priority .