a method of printing feeds a receiver through a print head area using a pair of feed rollers comprising a pinch roller and a capstan roller . a preselected tension is maintained on the receiver that is supplied to the feed rollers by controlling a rotation speed of a supply roll that provides the receiver to the feed rollers . the receiver is printed and reverse fed in an opposite direction while controlling the tension of the receiver in response to a tension of the receiver that exists between the feed rollers and the print head area during the step of reverse feeding . maintaining the tension includes providing a motor having a torque limiter .