Article in English: To be successful, your product must be targeted towards to a particular group of customers, maybe people who enjoy a certain hobby or work in a particular field. Identify who these people are and tailor your campaign to them. The most successful crowdfunding campaigns include a video that shows exactly where the idea for the product came from, how it is being developed, and who is working on it. In other words, backers need a story in addition to a great product. However, you should also be sure to quickly introduce your product and exactly what is does so that you don't lose your potential backers' attention. You can then include an expanded version of the information in the video, complete with diagrams and pictures, further down the fundraising page. Contact relevant blogs, websites, or magazines that may be interested in showing your product to readers and see if you can get an article published with them. Make sure to explain how your product connects with what they specialize in and describe exactly what it is and how it will be used. You should offer backers of different amounts different types of products or rewards in exchange for their donation. This can be used in many different ways. For example, you might choose to do a limited, early backer special that offers the finished product at an earlier date/lower price than the general release. You can also offer high or low backer level rewards, like a sticker or special thanks to backers who don't donate enough to get your product and a trip to your headquarters or a customized product to those donors who give above and beyond the standard amount. Keep your backers informed of any progress or setbacks that you experience during and after funding. It's important to let them know that their money is actually being used for what they paid for. Make regular reports through your crowdfunding platform and also make sure they are posted on the fundraising page.

Summary in Indonesian:
Pasarkan produk Anda ke dalam kelompok yang spesifik. Tampilkan kisah tentang pengembangan produk Anda. Ciptakan minat dalam produk. Buatlah sistem imbalan penyumbang. Lakukan pembaruan informasi kemajuan proyek Anda kepada penyumbang.