First, read the English article below.

. A business plan helps to define what you think you need to launch your business, large or small. It summarizes the sense of your business in a single document. It also creates a map for investors, bankers, and other interested parties to use when determining how they can best help you and to help them decide whether or not your business is viable. Your business plan should consist of the elements outlined in the steps below. Describe your business more specifically, and how it fits into the market in general. If you are a corporation, LLC, or sole proprietorship, state that, and why you chose to go that route. Describe your product, its big features, and why people will want it. Answer the following questions:  Who are potential customers? Once you understand who they are and what they want, come up with a marketing strategy.  What price are they willing to pay for your product or service? Why would they pay for your product or service over your competitor's? Who are your competitors? Do a competitive analysis to identify key competitors. Find out who is doing something similar to what you are planning, and how have they been successful. Just as important is to find the failures, and what made their venture fall apart. This will describe how you will produce or deliver your product or service and all costs.  How will you create your product? Is it a service that you are offering, or if it's more complex— software, a physical product like a toy or a toaster — how will it get built? Define the process, from sourcing raw materials to assembly to completion, packaging, warehousing, and shipping. Will you need additional people? Will there be unions involved? All of these things must be taken into account. Who will lead, and who will follow? Define your organization, from the receptionist up to the CEO, and what part each plays in both function and financials. Knowing your organizational structure will better help you plan your operating costs, and fine-tune how much capital you will need to function... 

Now, please write a short abstract for it in Vietnamese. Abstract:
Viết kế hoạch kinh doanh. Viết bản mô tả kinh doanh. Viết kế hoạch hoạt động. Lập kế hoạch tiếp thị. Xây dựng một mô hình định giá. Tính toán các chỉ tiêu tài chính. Xây dựng bản tóm tắt tổng quan. Xây dựng sản phẩm hay phát triển dịch vụ?