Politician: The funding for the new nationwide health-awareness campaign should come from an increase in taxes on cigarettes  It is well established that cigarette smoking causes many serious health problems, and it is only reasonable that people whose unhealthful habits cause so many health problems should bear the costs of that campaign
Smoker: But it is equally well established that regularly eating high-fat, high-cholesterol foods causes as many serious health problems as does smoking, yet is would be manifestly unreasonable to force those who purchase such foods to bear the burden of financing this campaign
whether the politician's proposal for financing the health-awareness campaign is an unreasonable one