Concentric diversification strategy refers to the strategy that the enterprise takes a main product as the center, makes full use of the advantages and advantages of the product in technology and market, continuously spreads outward, produces a variety of products and enriches the product series structure. It is the strategy that the enterprise uses the original production technology conditions to manufacture new products with different uses from the original products.
According to the above definition, which of the following enterprises use the concentric diversification strategy?
A garment manufacturing enterprise is famous all over the country for its unique and novel design. After its success, it invested in many industries such as construction and commodity retail, and developed into a comprehensive group company.