Compared with hard power, soft power focuses on influence and spirituality. The soft power of a city is the intuitive response and mind mark of the outside world to the attraction and appeal of the city, the recognition and attachment of citizens to the city, and the reflection of the wisdom and feelings of urban managers. The combination of soft power and hard power constitutes the overall strength of a city, The sum of the two is not a constant. Soft power directly affects the performance of hard power. Soft power is like a rope, and hard power is like a pile of hard dry firewood. Although the rope is soft, it can tightly bind the hard dry firewood together, forming a huge energy for casting a beautiful city.
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Connotation and importance of urban soft power