City slogans should be expressed in the most concise, accurate, infectious and understanding language to dig out the unique spiritual connotation and local characteristics of the city. In other words, conciseness, incisiveness, generalization and profundity should be the most basic characteristics and requirements of drawing up a city slogan in terms of language expression. On the other hand, the city slogans drawn up by some cities in our country are too redundant and far-fetched, either in the language expression, in the characteristic orientation, or in the quality excavation, so as to give people a sense of deliberate, blind or even impetuous.
the text intended to illustrate?
Far-fetched and redundant, blindly revealing the characteristics of the city