When compact discs first entered the market, they were priced significantly higher than vinyl records  Manufacturers attributed the difference in price to the difference in production costs, saying that compact disc production was expensive because the technology was new and unfamiliar  As the technology became more efficient, the price of the discs did indeed come down
But vinyl records, whose production technology has long been established, then went up in price to approach that of compact discs
Some consumers who continued to buy vinyl records instead of compact discs did so because they were unwilling to pay a higher price for compact discs.