For the past several years, a certain technology has been widely used to transmit data among networked computers  Recently two data transmission companies, Aptron and Gammatech, have each developed separate systems that allow network data transmission at rates ten times faster than the current technology allows
Although the systems are similarly priced and are equally easy to use, Aptron' s product is likely to dominate the market, because
it is easier for users of the current data transmission technology to switch to Aptron's product than to Gammatech's