Although new retail has become the hottest concept at present, there is no accurate definition of what new retail is  The professional saying is the reconstruction of people, goods, and market under the Internet and big data
popular understanding is probably the combination of online and offline, and then supplemented by artificial intelligence, big data, cloud computing and other technical means to achieve all-round upgrading of the production and sales of the traditional retail industry
The growth bottleneck of traditional e-commerce is the driving force for the landing of new retail.