Hunger marketing means that commodity suppliers deliberately reduce their output in order to regulate the relationship between supply and demand, create the illusion of short supply, and maintain a high selling price and profit margin of commodities. Hunger marketing is more suitable for industries with high unit price and difficult to form repeated purchase of single commodities.
According to the above definition, which of the followings belongs to hunger marketing:
A manufacturer has designed a new notebook computer, which is far from the consistent style of the brand in the past. The manufacturer is not sure whether it can be accepted by the market. It has limited the production of 30000 sets. After listing, the market reaction is very hot and the supply exceeds the demand