A few years ago, the news exposed that a well-known winery was actually shoddy, causing a huge sensation, making the winery more famous, but the sales have plummeted since then. From this event, we can see the relationship between popularity and reputation in public relations. Popularity and reputation reflect the public's cognition and praise of an organization. Only by continuously improving popularity, In order to continuously improve the reputation of the organization, but popularity can produce positive effects only based on reputation. At the same time, reputation should be conditional on popularity in order to fully show its social value
the relationship between popularity and reputation?
Only  high reputation, popularity can be high