The traditional culture of ethnic minorities should be developed as an industry, and the cultural resources should be comprehensively promoted to the market
that the traditional culture of ethnic minorities has become an effective part of the market operation. Traditional national sports, traditional art performances and traditional cultural landscapes will all become good places for enterprise marketing. Because the economic development of ethnic minority areas not only depends on the introduction of foreign capital, the improvement of the technical content of products, the establishment of efficient incentive mechanism and so on, but also needs a good image of an enterprise. The image effect of an enterprise and the marketing strategy of its products are not only important, but also culture and economy will effectively complement each other and prosper together.
Under the condition of market economy, the traditional cultural resources of ethnic minorities can be transformed into great economic value