text: Ezra: I want to open a micro pub. 
  Mila: How much is that going to cost?
  Ezra: No idea...just really want to!
  Mila: Well, what's the first step?
  Ezra: Business plan. Then location. Then bank for a loan! LOL!
  Mila: Gotcha.
  Ezra: Should be a piece of cake LOL!
  Mila: Riiiight. Tell me another one!
  Ezra: No, if I can prove a good plan and how to make money, I just need someone to give me a shot.
  Mila: Sounds cool! Hope you can do it!
  Ezra: Me too. It will be hard work but I love beer so...
  Mila: Uh oh. Fox in charge of the hen house?
  Ezra: No! I just appreciate the suds!
  Mila: Just be safe!
  Ezra: No worries!
target: Ezra wants to start up a pub. Mila wonders what the steps are. 