<SYSTEM_TASK:>
Solve the following problem using Python, implementing the functions described below, one line at a time
<END_TASK>
<USER_TASK:>
Description:

def create_simple_binding(jboss_config, binding_name, value, profile=None):
    '''
    Create a simple jndi binding in the running jboss instance

    jboss_config
        Configuration dictionary with properties specified above.
    binding_name
        Binding name to be created
    value
        Binding value
    profile
        The profile name (JBoss domain mode only)

    CLI Example:

    .. code-block:: bash

        salt '*' jboss7.create_simple_binding \\
                '{"cli_path": "integration.modules.sysmod.SysModuleTest.test_valid_docs", \\
                "controller": "10.11.12.13:9999", "cli_user": "jbossadm", "cli_password": "jbossadm"}' \\
                my_binding_name my_binding_value
       '''
    log.debug("======================== MODULE FUNCTION: jboss7.create_simple_binding, binding_name=%s, value=%s, profile=%s", binding_name, value, profile)
    operation = '/subsystem=naming/binding="{binding_name}":add(binding-type=simple, value="{value}")'.format(
            binding_name=binding_name,
            value=__escape_binding_value(value)
    )
    if profile is not None:
        operation = '/profile="{profile}"'.format(profile=profile) + operation
    return __salt__['jboss7_cli.run_operation'](jboss_config, operation)