Crate Brewery in Hackney Wick, near the London Stadium, announced new rules after cases of rowdy fans jumping into the canal outside the bar.

Hammers fans on match days have descended on the area after the club moved from nearby Upton Park this season.

But new rules handed to supporters said that those in team colours would be banned from entering the bar after games. NOT HAPPY: Crate Brewery have made it clear West Ham fans aren't welcome

“I felt unwelcome and so will simply go elsewhere”

Emily Pulham

The notice added that chanting in the brewery was also forbidden.

The "family friendly" bar describes itself as a "one-of-a-kind up-cycled venue”.

In a notice handed to fans, the bar's management said: “West Ham FC has recently become a neighbour, so we would like to take this opportunity to welcome our new clientele and outline the rules.”

It comes after a string of violence and bloody scenes involving Hammers fans during recent matches – most notably in West Ham’s recent game against Watford. Violence in Marseille

The notice, which was highlighted by West Ham fan site Knees Up Mother Brown, was reportedly given to people wearing club scarves and shirts.

It also specified that drunk fans and away fans would not be admitted at all.

Hammers' fan magazine writer Emily Pulham shared the notice on her Twitter, saying: "It's frustrating that after spending money and abiding by their rules, I was singled out and told that I wasn't allowed in after the match via a pre-printed piece of paper.

"I felt unwelcome and so will simply go elsewhere."

Quietly drinking & wearing football scarf & got handed this. Aaaaaand that's the last time I go to the @CrateBrewery pic.twitter.com/5vOqXVqfNv

— Emily Pulham (@makingthemarrow) September 21, 2016

@makingthemarrow @CrateBrewery @markroffey that is utterly ridiculous

— Kerry Freeman (@allkerryberry) September 22, 2016

But the brewery’s bar manager said the notice was not about “banning” fans and was simply a “policy” the bar was trying out.

They said: "We have been a bar for four years and we are used to dealing with a certain type of clientele.

"We are under a lot of pressure from licenses and the police to make sure we have the right security and we are trying to feel out how we are going to work it.

"We had a bit of trouble at the last game with people standing on tables and jumping into the canal so we don’t want that to happen again."

The post has divided Twitter users, with some arguing that it is the bar is right to establish expectations and others accusing it of being unwelcoming.

One person wrote: “That's Hackney Wick for you. Are beards compulsory?”

And another said: “Exactly what they wanted by the looks of it. It's not really a warning, it's a 'you're not welcome'.” THE Duke and Duchess of Sussex have confirmed they are expecting a baby next year – and Daily Star Online can reveal what he or she could look like. LATE scientist Stephen Hawking feared mankind as we know it would be destroyed by the super-rich.
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