It focuses on pre-owned items. STAMFORD, CT — Lombart Instrument has acquired Enhanced Medical Services, a distributor of pre-owned ophthalmic instruments in the U.S. Financial terms of the... A Conversation Piece of an Eye Mirror and More September Business Boosters

All Seeing Eye It’s believed that the All Seeing Eye brings intuition and clarity to all who seek it ... but one must look within. Luckily, LADY SCORPIO offers the perfect solution, an eye mirror!... World Sight Day Challenge Kicks Off ... and More Service News for September

World Sight Day is October 12 Optometry Giving Sight has kicked off its major fundraising campaign of the year, the World Sight Day Challenge. The Challenge runs through October, with World Sight... New Diagnostic Tools Pushing Eyecare Into the Future

By Carol Gilhawley An Inspiring Story for Kids and More July-August Business Boosters

RH-Eye-No Angel Halo Chang wrote SIRIS THE RHINO to help her cope with the chronic uveitis she had growing up, and to befriend other kids with bad eyesight. Through Kickstarter, she hopes to spread... Tools to Help Eyecare Businesses Increase Their Social Media Reach

Social media can be time consuming but imagine being able to carve out a set bit of time each week to schedule automated posts in advance, putting your practice in front of current — and potential...

By Rachel Bozek The Ultimate Eyewear Retainer and More June Business Boosters

Get in Gear Hat wearers rejoice! Your frames are safe. Smart Brands has introduced its patented and award-winning eyewear retention accessory, EyzGear. The retainer firmly secures frames to headwear... Oliver Peoples Unveils 30th Anniversary Campaign

Model Amber Valetta leads an all-star cast in Oliver Peoples' new ad campaign. Oliver Peoples Unveils 30th Anniversary Campaign To celebrate the brand’s 30th anniversary, oliver peoples partnered... Eyeglass Holders for Pet Lovers and More April Business-Boosters

Sit, Stay, Hold These eyeglass holders are perfect for pet-loving opticals. From PAWS N CLAWS EYEWEAR and OPTIPETS, they capture 20 dog breeds and six cats. The hand painted stands hold glasses and... World Sight Day Challenge Student Awards Announced and More Industry News for April

Participants at a blindfolded fund-raising challenge at the University of Waterloo School of Optometry. World Sight Day Student Challenge Winners Announced Students from 30 schools of optometry and... A Bodyguard for Your Glasses and More March Business-Boosters

Find My Glasses EyeCarry is a portable bodyguard for glasses. It clasps to your purse or belt but if you go 100 feet away the Bluetooth-enabled case pings your phone and the GPS-powered... Five Tips for Purchasing a Sign That Will Make Your Business Stand Out

While returning patients are key to your business, new patients are also a necessary piece of any practice’s growth. Many new patients will come to you by way of referral or research. Some,... Eye Pro Gear: Five Business-Boosting Products For Nov-Dec 2016

Man's Best Friend Matching your kid has been done. Now, thanks to CROAKIES and Stunt Puppy, you can match your dog’s leash and collar. Grab a classic XL Croakies all in Serape and go for a walk... The ECP's Guide To Selling Low-Vision Aids

Mathematician Dr. Samuel Genensky was so severely visually impaired that in 1971 he developed the first video magnifier, a closed-circuit television with a camera, to help him read and assist others... Eye Pro Gear: Five Business-Boosting Products For October 2016

Full of Charm Jewelry designer Jessica De Lotz and glasses chain makers FRAME CHAIN have collaborated on a belcher-style glasses chain that doubles as a necklace and can be personalized with charms... 3 Companies Partner to Launch ‘Vision-Centric 3D-Tailored Eyewear’

The Yuniku 3D scanning system is designed to be installed in opticians' shops, to take high-resolution scans of a customer's facial anatomy for fully 3D-tailored eyewear. Photo credit: HOYA Vision... Eye Pro Gear: Five Business-Boosting Products For September 2016

We're All Superheroes EYE POWER KID’S WEAR designs fun T-shirts for kids who wear glasses, eye patches or have other visual impairments, as well as T-shirts for doctors looking for something fun... Buying Guide: Optical Displays

Carry On As optical display trends evolve, think ‘breathing’ and ‘branding’ This article originally appeared in the March 2016 edition of INVISION. A marketing campaign from OMG...

By Julie Fanselow Eye Pro Gear: March 2016

IT’S A WRAP 1 We’ve seen plenty of eye chart ties, but this soft pashmina scarf from Cyberoptix TieLab is another fashion option perfect for the shoulder season. It measures 74 inches by 28... Now See This: February 2016

Toyota Mother of Invention honoree Maria Dellapina (left) with Women in the World founder Tina Brown. OPTICIAN-INVENTOR GETS $50K GRANT For her work to help people with Down syndrome and...

By David Squires Buying Guide: Shopping Bags

Carry On From customer service to advertising, little bags are big multitaskers. This article originally appeared in the February 2016 edition of INVISION. In a lifetime of eyeglass... Eye Pro Gear: February 2016

DESIGN STAR 1 Guess who beat Apple, Nest and other design darlings in the consumer category at the 2015 Design Week Awards in Britain? That’s right: ADLENS with its Focuss model, custom-made... Eye Pro Gear: January 2016

STICK WITH IT 1 Whether or not you actually buy NERD WAX for your customers, you at least have to check out the company’s FAQ page, which is hilarious. As seen on Shark Tank, a little dab will... Now See This: January 2016

Liberty Sport provided eyewear from its Rider and Switch collections to celebrity riders including Kristy Swanson, best known for her role in the movie Buffy the Vampire Slayer. LOVE RIDE ENDS ... Service Shorts: November-December 2015

Jeremy Poincenot won the world championship amongst blind golfers at age 20. BLIND GOLF CHAMP IS VISION HERO Jeremy Poincenot is a new Vision Hero for the Vision of Children Foundation,... Category Focus: Cleaning Cloths

SMUDGE SOLUTIONS Quality cleaning cloths can add value to the customer experience This article originally appeared in the November-December 2015 edition of INVISION. Picture this: A man... Eye Pro Gear: November 2015

SUDDEN SALES 1Ignite impulse buys with a compact counter display of Mod Pod Readers from MODERN OPTICAL. About the size of a pen, these ophthalmic-quality glasses create their own case. They come... Category Focus: Exam Chairs

HAVE A SEAT Exam chairs should boost comfort for your patients (and for you) This article originally appeared in the October 2015 edition of INVISION. Sitting in an exam chair will... Holiday Eye Pro Gear: October 2015

TIE THIS ONE ON! 1 Fashion alert: Here’s the accessory of the season for males in the eyecare industry. OK, we just made that up, but this classic Snellen eye chart tie from CYBEROPTIX certainly... Service Shorts: October 2015

EZConnect allows ECPs to order eyewear and lenses at once, eliminating the need to send frames to the lab. A CONNECTION TO COMPLETE PAIRS Digital Eye Lab, a division of ABB Optical Group,... Eye Pro Gear: September 2015

ON THE RISE 1An angled frame stand from EYE DESIGNS showcases up to five frames. Also new: stackable magnetic cubes that can be used individually or grouped. Both come in neutral white....
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