The worst-kept secret at Gold’s Gym in Venice Beach is that the gym is closing its doors for good when its lease expires on June 30, 2014. With its 45 years of history, this Los Angeles landmark was once the second most popular tourist attraction in the LA area after Disneyland, but alas, times have changed and the ‘Mecca of Bodybuilding’ is slowly transforming into the Mecca of Millionaires, or ‘Silicon Beach’ in techno-blog-speak. According to former Gold’s Gym Venice owner Ed Connors, Google has bought the building and the surrounding real estate, with grand designs on walling off the streets and creating a SoCal campus to rival its Mountain View ‘university’. If this is accurate, Gold’s Gym appears to have dropped the ball, and with undeveloped real estate (and mandatory) in the area in short supply, the death of Gold’s Venice is but a foregone conclusion.
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