Take a look, if you have a minute or two, at this website for ASCAP's 100th Anniversary: http://www.ascap.com/100. ASCAP has been a wonderful partner to Section 101 since we began the company in 2009…and if you're curious on learning about OUR genesis, you can look at our written timeline but I digress. We are so excited by what ASCAP has done and wanted to not only share their website, but utilize the site to show how important a timeline can be.

From the very first entry, in 1914, highlighting the creation of ASCAP by composer Victor Herbert in New York City on February 13, 1014, each entry grabs you. The year showcases a notable moment in music, be it a fact, movement or an artist, complete with both a visual and musical illustration that you can listen to while browsing. You also have the choice to click on "world history" so you could see that in 1920, not only did ASCAP and PRS (Britain's Performing Rights Society) sign the first agreement for representation of ASCAP members abroad, but also that the Treaty of Versailles formally ended World War I that year too. ASCAP is unveiling one historical year a day, for the next 100 days.

Of course, this site piqued my interest completely. Beside being a bit of a history buff, and loving any music program that can teach me something, a big part of this website appeals to the marketer in me, the same one who tells all Section 101 clients to treat your website, and what you put on it, like you're a total rock star. By creating a digital timeline, you not only keep yourself up to date on everything you have accomplished - and more than once I’ve heard a client say, "wow, seeing it all laid out like this is pretty impressive" - but it is also a great way to engage your fan base, who can then look back on their fandom and say "I was at that show!," "I remember when that interview came out, " "I loved hearing that song on the radio for the first time!!"

Once you get started, it's really not a lot of work - no more so than keeping a diary. Some of our clients do just that and then make a major update every 6 months. Others add to their timeline every month, every week or even every day. It's a great way to use the web to showcase historical content. You may not think you're a big enough artist right this minute to warrant the attention, but not only do we want every Section 101 client to 'walk the walk,' we have faith that you WILL have that type of career and you will be so happy you have this point of reference. Several of our clients such as Laurie Anderson (her site will be launching soon), Aimee Mann and Duran Duran all have TIMELINES that are so much fun for their fans to scroll through. And hey, we took our own advice - look for an update to the Section 101 Timeline in January!

Watch the latest trailer for ASCAP’s Why We Create Music here.

Join my mailing list for the latest news

By submitting, you agree to terms and conditions

Which Type of Website is Right for You?

posted 10/4/2018

Musicians are the original start-ups

posted 7/30/2018

Another Southwest Invasion Under My Belt

posted 4/12/2018

Taking Stock in the New Year

posted 1/25/2018

A Whole New World - Natural Products Expo East

posted 10/9/2017

A Little Fresher Upper from Section 101

posted 9/7/2017

Revisiting the Southwest Invasion, 2017

posted 8/17/2017

Humor and Advocacy

posted 7/13/2017

The Southwest Invasion Hits Austin

posted 4/5/2017

posted 2/24/2017

The Change We Have Been Waiting For Is Here!

posted 1/19/2017

2016 – Section 101 Year in Review!

posted 12/9/2016

My Own Shark Tank

posted 10/6/2016

Music & Millennials

posted 8/11/2016

What I've Learned Judging the 2016 WebAwards

posted 7/14/2016

Working with Fiverr

posted 5/26/2016

SXSW Panel Revu - Secrets of the Trade

posted 4/8/2016

Quantum Collective's Southwest Invasion 2016

Fair Play, Fair Pay

posted 2/4/2016

2015 – It’s that time of the Year!

posted 12/10/2015

In the end, teamwork wins!

posted 11/12/2015

3 Simple Steps to Success AFTER Your Website is Launched

posted 7/23/2015

Southwest Invasion 2015!

posted 4/2/2015

Guest Blog - CTO Jim Hoffman from Sundance

posted 2/26/2015

Refresh 2015 with Section 101

posted 1/29/2015

2014 – What a Year!

posted 12/15/2014

Pentatonix Scores on Billboard Charts & Online

posted 10/15/2014

Any Friend of Yours Is a Friend of Ours!

posted 9/2/2014

Section 101 Mid Year Report Card

posted 7/14/2014

Section 101 Tackles Book Expo America!

posted 7/3/2014

posted 6/3/2014

ASCAP Expo Blog -

posted 5/19/2014

posted 5/6/2014

Pentatonix, New York City, April, 2014

posted 4/14/2014

posted 3/27/2014

Quantum Collective's Southwest Invasion Recap

posted 2/17/2014

Don't Be Invisible
[{"document_url": "http://section101.com/blog_index&postid=1441622", "unformatted_src": "http://memberdata.s3.amazonaws.com/s1/s101diy/photos/s101diy_photo_gal_32181_photo_411440487.png", "src": "http://memberdata.s3.amazonaws.com/s1/s101diy/photos/s101diy_photo_gal_32181_photo_411440487.png", "formatted_filename": "s diy photo gal photo"}, null, null, null, null, null, {"document_url": "http://section101.com/blog_index&postid=1441622", "unformatted_src": "http://memberdata.s3.amazonaws.com/s1/s101diy/photos/s101diy_photo_gal__photo_1258898560.jpg", "src": "http://memberdata.s3.amazonaws.com/s1/s101diy/photos/s101diy_photo_gal__photo_1258898560.jpg", "formatted_filename": "s diy photo gal photo", "rendered_width": 570}, null, {"document_url": "http://section101.com/blog_index&postid=1441622", "unformatted_src": "http://memberdata.s3.amazonaws.com/s1/s101diy/photos/s101diy_photo_gal_32181_photo_1377906142.png", "src": "http://memberdata.s3.amazonaws.com/s1/s101diy/photos/s101diy_photo_gal_32181_photo_1377906142.png", "formatted_filename": "s diy photo gal photo", "rendered_width": 40}]