 How We Use Personal Information We use your personal information to help us efficiently perform transactions on the Site, to deliver the services you have requested, to contact you when necessary in connection with events for which you purchased items and services on the Site (including event confirmations, changes and cancellations), and to send you information, offers and other promotional materials. We carefully select the information we send to you and attempt to send you offers that are of value to you, such as discounts, exclusive offers or special event information. 