 Information We Collect Personally-Identifiable Information We collect certain personally-identifiable information, such as your name, birth year, telephone number and e-mail address, if you choose to register on our website or participate in our offers and programs. We don't require you to register or provide personally-identifiable information to view our site or access much of its content, such as our many delicious recipes, but if you register, you may use certain additional features that allow you to receive or access your favorite recipes and participate in our interactive communities. Sharing this additional information with us also helps us customize your website experience. In addition, we may use the information you provide us to send you offers and information about Kraft, its portfolio of brands and its partners. Here are the ways we collect personally-identifiable information. 