We will not sell or rent the personally identifiable information you provide to us to any third party, except as stated herein. We may share your information within the BWW organization and with our franchisees, with current and future affiliated companies, and with reputable third parties as needed to provide better services to you. These third party services may include such tasks as maintaining and managing customer information, providing customer services, taking and fulfilling orders, conducting BWW promotions and surveys, and communicating effectively with you. We do not authorize those third parties to make any other use of your information unless indicated herein, and we will hold them accountable if it is discovered they use your information for any unauthorized purpose. 