Nearly half (47%) of B2B marketers say they either close fewer than 4% of all marketing-generated leads, or they don't even know this metric, according to Forrester.
"47% nke B2b marketers na-ekwu na ha ma na-emechi ihe na-erughị 4% nke niile ahịa-eme na-eduga, ma ọ bụ na-adịghị ọbụna mara a metric."