Per their website, they describe themselves as: "The Bubblews community is a patent pending system that enables our users to enjoy our community (without a cost) and share in the ad revenue growth.
Mo websiting ya bone, GBI e itlhalosa e le "mokgatlho o o sa duelweng o boikaelelo jwa one e leng go rotloetsa dikhampani gore di age dikago tse di tla thusang go somarela dikungo tsa rona [jaaka metsi le motlakase] le go tlhomamisa gore dikago tseo ga di kotsi mo tikologong."