እንደ ሶኒ የአካባቢ ጥበቃ ጥረቶች "በወደ ዜሮ የሚወስደው መንገድ"፣ አካባቢው ለአልፋ 7 IV ዲዛይን፣ ምርት እና ማሸጊያዎች እድገት ወሳኝ ነገር ነበር።
According to Sony's environmental efforts based on the "Road to Zero," environment was an important factor in the development of ALPHA 7 IV's design, production and packaging.