 ከ1990ዎቹ ዓመታት ወዲህ ግን አብዛኞቹ ተማሪዎች ኮሌጅ የሚገቡበት ዋነኛ ምክንያት 'ብዙ ገንዘብ ማግኘት' እንደሆነ መናገር ጀምረዋል፤ .
For the past several decades, students have most often cited the ability to get a better job as a "very important" reason for going to college.