Vast numbers of human beings must cooperate in this manner if they are to live together as a smoothly functioning society. ...In almost every act of our daily lives, whether in the sphere of politics or business, in our social conduct or our ethical think ing, we are dominated by the relatively small number of persons...who understand the mental processes and social patterns of the masses.
Inqwaba abantu kumele sibambisane ngale ndlela ukuze baphile ndawonye njengoba emphakathini kahle esebenza ... Cishe zonke isenzo ezimpilweni zethu zonke, kungakhathaliseki emkhakheni of kwezombangazwe noma ibhizinisi, ekuziphatheni kwethu yezenhlalakahle noma ukucabanga kwethu nezimiso zokuziphatha, thina kubuswa ngenani elincane abantu ... abaziqondayo izinqubo ngengqondo kanye amaphethini yezenhlalo uquqaba.