It's helped H.264 become ubiquitous, and the LA can still enforce the brass tacks of the license when it's to their competitive advantage (or rather, anti-competitive advantage; they're a legally protected monopoly after all).
Lokho kusize ekwenzeni i-H.264 ikuyo yonke indawo, futhi i-MPEG LA ingaqhubeka nokuphoqa izithupha zelayisense uma kuyinzuzo yazo yokuncintisana (noma kunalokho, inzuzo yabo yokulwa nokuncintisana; bayinkosi evikelwe ngokusemthethweni ngemuva kwakho konke.).