Only one-third of top marketers surveyed report their companies are able to demonstrate quantitatively the impact of their spending on marketing.
Ingxenye eyodwa kwezintathu kuphela yabathengisi abaphezulu abacwaningiwe ababika ukuthi izinkampani zabo zikwazi ukukhombisa ngobuningi umthelela wokusebenzisa kwabo imali kwezentengiso.