If you've got an agency that's focused on your organic search traffic (and EVERY website design agency should be) or if you have an SEO consultant that HAS NOT done this work, I believe they're truly negligent in their craft.
Uma une-ejensi egxile kuthrafikhi yakho yokusesha ye-organic (futhi NONKE i-ejensi yokuqamba iwebhusayithi kufanele ibe njalo) noma uma une-consultant ye-SEO ENGENZANGA lo msebenzi, ngikholwa ukuthi badembesela ngempela emsebenzini wabo wobuciko.