They were first identified and defined by the ESCAP Sustainable Business Network (ESBN) Task Force on Banking and Finance.55 These principles are constituent components of the SRB model (Figure 6). They establish strong ethical guidelines so that business practices meet globally accepted standards for the valuing and pricing of products, sen/ices and assets, engaging with stakeholders, and assessing and managing risks. Each principle is defined, and its role in the SRB Model for a Sustainable Future explained.