Critique is the exercise of judgment. Its roots lie in the Enlightenment's response to the printing revolution. The use of exotic ethnography to shock Westerners out of their complacency is well established. The 1980s saw a vigorous American school of cultural critics at home. They have European, feminist, and Marxist counterparts. Recent developments focus on globalization and cultural diversity. The world culture has become omnipresent and this has diluted anthropologists' attachment to their key concept. It would still pay anthropologists to revisit Rousseau and Kant.