Sponsored by the U.S. Department of State and facilitated by the American Alliance of Museums (AAM) through the Museums Connect program, Identities: Understanding Islam in a Cross-cultural Context is an exercise of community development and public inclusion from the perspective of cultural diplomacy. The 2009-10 project was a cooperative endeavor between the Museum of History and Holocaust Education (MHHE) at Kennesaw State University, Georgia, USA and the Ben M'sik Community Museum, Hassan II University, Casablanca, Morocco. Drawing on interviews conducted with the AAM managers and project participants, as well as relevant literature, the discussion considers the more important mechanisms of American museum missions and practices as means of achieving American foreign-policy objectives.