Finnish Ministry of the Environment (2009), Towards a Recycling Society - the National Waste Plan for 2016, p. 31. Based on email exchange with Cesar Rafael Chavez, Secretary of Development and Environmental Regulations, SEMARNAT Mexico, September 2009. The review involved identifying a broad list of challenges and these were then narrowed down by a combination of their importance to Nippon’s business strategies and the level of stakeholder interest. This effort reduced the key priority issues from 28 to 7 and a final effort consolidated them into 3 key material issues: establishing a recycling-oriented society, development of environment-friendly technologies, and implementation of initiatives regarding climate change problems.