Since September 11, 2001, al Qaeda has attempted to morph into a popular movement—what some have called “al Qaeda 2.0.” If the United States is fighting against a global campaign of terrorism and classic insurgencies (or an attempted global jihadist insurgency), then it should employ a global counterinsurgency strategy to combat al Qaeda 2.0. This article recommends such a strategy, including the following suggestions: develop the military, intelligence, and language capabilities needed to win the conflict, improve counterinsurgency strategy in Afghanistan and eliminate safe havens in Pakistan, expand counterinsurgency strategy in Iraq, manage “blowback” and monitor ungoverned regions, develop an Internet-based strategy to attack the jihadis, start fighting the “war of ideas” like we mean it, adopt a more proactive foreign policy, and better secure the U.S. homeland.