The taskforce was in charge of revitalising the city through thinking of the city in new ways. Reporting directly to the Brisbane City Council’s City Planning Committee and Lord Mayor Graham Quirk, URB has achieved great success in breathing new life into the city of Brisbane. The 2006 City Centre Master Plan met with tremendous success, leading to an improved 2014 City Centre Master Plan that lias been designed as a co-ordinated strategy to guide the future of Brisbane's development, transport and public space investment over the following 20 years.