Never since the first oil crisis in the 1970s have the forest products markets experienced such a downturn. In response, some countries have implemented economic stimulus packages to tackle the crisis and to promote a move towards a greener economy. Even though a greening of the global economy, aiming at higher sustainability through the reduction of negative impacts on the environment and climate change, was already under way before the economic crisis, the crisis was seen as an incentive to some Governments to accelerate the process and earmark elements of their stimulus packages for green investment. The New Deal describes the greening of the economy as the “process of reconfiguring businesses and infrastructure to deliver better returns on natural, human and economic capital investments, while at the same time reducing greenhouse gas emissions, extracting and using fewer natural resources, creating less waste and reducing social disparities”.