Young women who are married are much more likely to be NEET than unmarried women of the same age (OECD, 2012a). As early marriage can act as a barrier to participation in education and employment, the Apni Beti Apna Dhan programme provides cash incentives to girls and their families that are conditional on the daughters remaining unmarried until age 18. Initial evaluation results suggest this programme helped parents increase their investment in their daughters’ human capital (Sinha and Young, 2009).