For example, the Nadonal Council for Science and Technology Communication (NCSTC) in India implements a range of initiatives to disseminate scientific knowledge, making use of folk, mass and social media. One popular initiative is the Science Express, a mobile science exhibition mounted on a train travelling across India since 2007. For four years, it showcased ground-breaking discoveries and the latest innovations in the field of modem science by using exhibits, models and audiovisual displays. Since 2015, it has aimed at raising awareness among all groups of society as to how climate change can be combated through mitigation and adaptation (Department of Science and Technology, 2016).