This effort was grounded in the idea that a local supplier base could be established in this area to supply both the Nissan plant in CIV AC and those of VW and Audi in Puebla. It has the road and rail infrastructure needed to distribute the company’s products to other regional markets in the United States. In addition, it is relatively close to the assembly plants of other companies that, altogether, form a strong supplier base in the west and north central regions of Mexico.