Developing ethically informed advice and best practices to guide digital humanities production is one of the most important activities in the field. Ethical justification of intellectual activity is important. It allows research to proceed with a firm moral grounding, in ways that benefit the public, civil society, and the wider scholarly community. Mature intellectual traditions can point to substantive debates that have explored the relationship of their work to state-craft, philosophy, economics, feminism, or racial politics. Digital humanists have interesting, and sometimes difficult, ethical issues to consider but it is only just starting to develop the critical and technical maturity required to contribute to scholarship in sophisticated ways. This is complicated by the need to develop ethical modes of technical production as well as critical awareness.