As you post information on various social networking sites, you’ll notice that your referring URL links have been shortened. One of the more common shorteners is

Have you ever wondered if this generated URL effects your SEO efforts? It doesn’t contain the entire link, right? Well, actually, if they’re properly generated, they’re really 301 redirects.

Matt Cutts, of Google, gives a brief explanation regarding this very topic.

Bret Williams

Bret is the a co-founder and the Managing Partner of novusweb®. He is also author of several books on Magento and e-commerce and is sought as a speaker and trainer. Bret has been crafting internet innovations since 1995.