Aller Median tuottama asiantuntijasivusto digiliiketoiminnasta, markkinoinnista, mediasta, sisällöistä, teknologiasta ja työelämästä.

It's easy to believe that there are more views now: in an application with only few functions, one swipe less is very important. I personally like the stories from Buzzfeed, CNN and National Geographic. Vertical videos might be the future for smartphones: people don't want to turn their phones. In the content, I enjoy how publishers tell stories through pictures, videos and texts: all inside few swipes. It's hard to explain, you should just watch it.