I have been asked, and agreed, to be a non-exec director for Cogenz, the social bookmarking tool for enterprise.

I was chuffed to be asked and happy to say yes as I think social bookmarking is one of those dark horses of social computing. Small specific tools that don't grab the headlines like Facebook but in some ways that makes them easier to get accepted. Everyone saves bookmarks and doing so in a way that makes them more useful to the person saving and at the same time making patterns of interest available to others in their organisation can be a rich and powerful source of business conversations.

What I also like about Cogenz is that it keeps it simple and does what is says on the label - bit like myself really ....