GTIN Management Rules


Knowing when to use a new GTIN on a product is important. Getting it wrong could cost you money and even harm your customers


GTINs are used to identify products – anything you can price, order and sell. And a new product will always require a new GTIN. But you will also often have to allocate a new GTIN when you have made changes to a product, for example, if the ingredients have changed significantly, or its size or colour.

There is a specific set of allocation rules and practices that applies to retail – and it’s important to follow them. If you don’t, you could add unnecessary costs to your business, by having to replace all the packaging on a certain product. In extreme examples where important ingredients have changed you could find yourself trading illegally, or it could even affect people’s health.

What’s in it?

In the guide you’ll learn why we have rules and how to apply them. It covers the following areas:

  1. New product introduction
  2. Declared formulation or functionality
  3. Declared net content
  4. Dimensional or gross weight change
  5. Add or remove certification mark
  6. Primary brand
  7. Time critical or promotional product
  8. Pack/case quantity
  9. Pre-defined assortment
  10. Price on pack

Take a look. The rules are important, but easy to follow once you’ve read the guide.

Please refer to the below PDF guide to know more about the GTIN Management Rules.





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