USC Cinematic Arts

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This panel examines the future of environment and character in design-based entertainment.

What happens when the audience’s age-old “willing suspension of disbelief” is challenged by extremely varied digital interpretations of reality?

What new opportunities exist for designers when the audience is prepared to accept everything from representational depictions of known environments, to video-game based aesthetics of form, texture and character design in “blended cinema”, to completely imagined artwork worlds and characters of CG animated movies?

What will they accept tomorrow? How can entertainment designers stay ahead of the curve?