Wednesday, September 06, 2006

Danish company capitalizing on U.S. energy efficiency market

Although Americans use half the energy per dollar of GDP that we did 30 years ago, we still have a lot more opportunities to make our lives more energy efficient.

According to Fortune Magazine, a privately held Danish company called Danfoss has capitalized on the growing energy efficiency market in the U.S. Danfoss makes the intricate gadgets that make our common appliances like refridgerators and air conditioners more efficient. Company sales grew more than 30% last year, helped by government regulations that state new residential air conditioners must be 30% more efficient than pre-2006 models. Additionally, corporations like McDonald's and Coke are beginning to recognize the marketing and bottom line benefits to being green and are incorporating smarter practices like energy-efficient refridgeration.

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