Understand the experience from a bird's-eye view.

Experience mapping has become a core experience design technique. It is a great exercise to generate conversation around gaining empathy for customers and seeing products from the outside in.

In this example there are three parts to the mapping exercise:

  1. Define - what is the situation you are looking to understand? what experience are you trying to improve/change?
  2. Personas - focusing on key actors and fleshing them out in more detail
  3. Experience map - the main diagram of the experience in the center

Try it yourself by clicking on the image below to get started with the Human-Centered Design Exercises template in MURAL.

Empathize: Human-Centered Design Exercises Template by MURAL

Open to create a mural from this template in your workspace. Powered by MURAL

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