Why a billboard saying Trump is bad at 'Overwatch' exists

Image: Dennie Bright/mashable, blizzard entertainment,  Joe Raedle/Getty images

A billboard popped up in Orlando, Florida, Thursday night calling out U.S. presidential candidate Donald Trump for his bad taste in Overwatch heroes and poor team manners. 

It pointed to a website — TrumpIsNotATeamPlayer.com — that hosts illustrations of Trump as different Overwatch characters next to reasons why he is not fit for the presidency.

The super PAC behind the billboard, the Nuisance Committee, is not a fan of Trump. The Nuisance Committee also happens to have the same creators as Cards Against Humanity (although they're completely separate organizations for legal reasons).

Max Temkin, co-creator of Cards Against Humanity and the Nuisance Committee, told Mashable that TNC wants to make a statement and make it to the right people.

"We are just trying to find those people that are in our audience," Temkin said. "College students, younger people, people who are really fluent with the internet. We want to remind them that the election is happening, give them resources to know how to vote and keep them excited about the election."

So why Overwatch?

"We picked Overwatch because — honestly the main reason is we've been playing a lot of Overwatch," Temkin said with a laugh. "The game is really fun but also it's super contemporary. For me it's the most exciting new game that's happening in the space right now."

"You'll be seeing a lot of other, different campaigns hitting Trump on different issues in the upcoming weeks."

Temkin thinks the metaphor between Trump's politics and the game also work pretty well together.

"There's a lot of pop culture familiarity with the idea of Overwatch as this team-based game," he said, comparing it to games like Dota that require strong teamwork and cooperation. Saying that Trump always plays as Hanzo — a notoriously unhelpful hero in Overwatch — is like saying Trump will do what he wants with no regard for his fellow people, and then complain about those people he isn't helping.

"We did not feel that if Mitt Romney won the [2012] election that it would be a threat to the democratic institution," Temkin said. "We feel that there's a very different character in the Trump campaign. We feel that very fundamental principles of the integrity of our democracy — free speech, basic human dignity, and tolerance for our friends and family and loved ones — are very much under threat."

They feel like the have a moral obligation to speak out against him, he said, and they're doing everything they can to remind people that the election is going on. Which means even more campaigns are coming from the Nuisance Committee.

"We have about a dozen different campaigns that are all going up as early voting opens up, so you'll be seeing a lot of other, different campaigns hitting Trump on different issues in the upcoming weeks," Temkin said, naming Ohio and Pennsylvania as future locations.