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Thursday Odds and Ends

-W+K New York, Heineken create “Linclone” short film based on fan’s tweet (video above). link

-New Cinco de Mayo “Most Interesting Man in the World” Dos Equis spot gets kind of creepy. link

-Hershey slows ad spending, focuses on largest brands. link

-Dick’s jokes about their balls and not everyone is amused. link

-Study finds 75% of mobile video ads happen in-app. link

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