Karl Lagerfeld Shot This New Levi’s Campaign, But Is He Working Too Much?

Photo: Karl Lagerfeld for Levi's

Karl Lagerfeld's one of today's most prolific fashion figures, and that's when he's not designing for Chanel, Fendi, or his own collection. In recent years we've seen him direct short films, shoot hundreds of pages of editorial, design for high street brands, write diet books, photograph his own campaigns, pose for a Lego bear, and even create his own Diet Coke bottle.

There's no question that the man has a vision — and a supernatural desire to work (at Chanel, unlike many designers who get help for accessory or shoe design, he insists on creating each collection from A to Z).

But when is it simply too much?

According to a source, Lagerfeld shoots incredible amounts of, may we say, random ads, including the recent Levi's Curve ID campaign with Lykke Li and Pixie Geldof (pictured above), a Playboy shoot, and much more — without credit. 

"If you go into his studio in Paris, all the covers he's shot are pinned to the wall – and you wouldn't believe how many there are: Numero and dozens of others" our source told us, "but the truth is, they're not good photos: no sense of composition, poor lighting. Thank god he has a gigantic team assisting him." The source added that "he is a designer, not a trained photographer. He takes his pictures in three or four minutes, whereby a photographer might take between half an hour to an hour and a half."

Take the case of the Levi's ID Curve, why get someone like Karl to shoot such as nondescript project and then not even use his name to promote it?  Are people forgiving because of who he is?

Another source doesn't seem to think so: " He is an real artist and loves to work in art. He loves to do everything himself, and would never give up any work. Karl Lagerfeld is the biggest old talent alive."

Is he simply addicted to work?  Or do people say yes to him out of fear?  Is he as good a photographer as he is a designer?  What do you think?

Photo: Karl Lagerfeld for Levi's