Complex, the Marc Ecko-owned urban shopping magazine, has figured out how to boost traffic to its website among those coveted digital influencers: by spending $1 million on TV ads. Why yes, that does seem like the most cost-effective strategy, assuming you are, as one tipster put it, a "blind leading the blind media organization." Click to watch the first full ad, and marvel at how little of Will Ferrell's time a million bucks gets you these days. [Folio]