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How do I specify the product image that I want the send button to display. I would like it to display the product on the product page but it seems to just pick up random images from the page.

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possible duplicate of How does Facebook Sharer select Images? –  bkaid Dec 31 '11 at 7:51
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You'll need to add some og:tags to your page. Please read the Open Graph Protocol Documentation for details on the different tags and what they mean.

A quick example :

    <title>The Rock (1996)</title>
    <meta property="og:description"
          content="A group of U.S. Marines, under command of
                   a renegade general, take over Alcatraz and
                   threaten San Francisco Bay with biological

Once you have placed the correct og:tags and set their values, you can use the URL Debugger to see how facebook views your URL.

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