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Cancer took Elena today. She was 17 months old. Get off your butts and do something NOW please. #blamecancer   #elena #forelena

Here's the Alex's Lemonade Stand financials for those who are tentative:

Please be respectful of their loss.

Your help is appreciated:

Please also see: for reference. (Or don't click, it's not about traffic)﻿
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Share this, +1 it, make it go go go. Screw cancer. So angry.﻿
Take action with your donations, shares and +1's.﻿
name is Elena?   Great name, beautiful my name too :))))﻿
My thoughts are with her family.........................Peace﻿
Drew, I am sharing this with the whole world. Citizens of G+, you need to share this to everybody in your circles. Let's make it go viral. It is NOTHING to see 522 likes for a pretty picture, but we are talking about children DYING DAILY so please put some effort into Drew's request. Drew, you just made me decide to become a monthly contributor to Alex's Lemonade Stand. For those of you who don't know what that is, it was started by a four year old girl with cancer, who managed to raise $1,000,000 for other kids with cancer before she died at age 8. Her legend lives on, and you can donate even if it is $3 at this link﻿
+Drew Olanoff How are you wanting to activate people to help the cancer movement? Not sure of how I can really help and make a real world impact?﻿
+Drew Olanoff Cancer has affected a lot of people in my life. Many times I feel like what I can do best is be supportive and give joy through the process, but what else do you think I should be doing? Me personally, and folks in general? Do you feel that getting angry at it leads to a great awareness or resolution?﻿
+Natalie Villalobos it's not about anger. It's about personalization of a very real situation that could hit any of us any day of the week. Sadly people distance themselves from cancer out of fear. That won't work.﻿
And I'm sorry that cancer has affected you +Natalie Villalobos. Your joy helps. Anger works for those NOT affected yet as its an easier emotion. And drives passion. Joy comes later when dealing with it. But hopefully not. That's the point. ﻿
+Natalie Villalobos the real world impact is this: Think of this family, think of other families. Open your heart and stop living in your own brain and soul for five minutes. :) (Not you, but you know what I mean)﻿
+Drew Olanoff I think you bring up a really good point - people don't address cancer out of fear, and because perhaps they don't know anyone affected so they don't truly relate to how intense it is. I think a sustained campaign about alleviating people's fear around cancer could be a real eye opener for people who can then find the subject approachable. Having an understanding of prevention, stories, maybe work with 23andMe or some other such site to create a "Web of Hope" where we can see all the connections between people who have cancer and if those people are linked to you in some way? I think your point of people distancing themselves isn't really true. I think that we all have very important things to do in our day-to-day lives and we offer ourselves emotionally, spiritually, etc when we can. I think one of the things I'd like to see change is that outside of my personal experience with cancer, I tend to only have it brought up when organizations are asking me for money. How can you with all of your influence surface Hope and opportunities to connect, drive personalization in a connected way, and alleviate people's fear by making the subject approachable and educational?﻿
+Natalie Villalobos I also work with numerous organizations including Livestrong, ihadcancer, Alex's lemonade stand and I field calls emails and tweets daily.﻿
+Natalie Villalobos I think you have a fantastic platform where you are able to make a difference. Would love to see it!!!! <3﻿
+Drew Olanoff Thanks - glad to hear you're working with these folks. My general point was to funnel people's engagement with cancer in a more positive, action-oriented kind of way. I say this because "get angry!!" doesn't really help me better understand the movement or the issue.﻿
+Natalie Villalobos I understand. Some things work for some, and some don't for others. The "angry approach" label is kind of short-sighted and actually rude. For those who haven't gone through anything related to cancer, an emotional reaction to something very real is well....very real.

In fact, I'm friends with Elena's dad. Do you think I should be happy?﻿
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