Market Trends

AI and big data can make innovation processes faster and more effective, Spoonshot says / Pic: GettyImages-Prostock-Studio

How big data and AI is revolutionising FMCG innovation: Spoonshot

By Katy Askew

﻿The challenge of responding to coronavirus has highlighted the need to leverage big data, predictive analytics and artificial intelligence in the FMCG space. However, AI start-up Spoonshot stresses, the long-term opportunities this technology can unlock...

Image: Getty/eskymaks

Foods to improve mental wellbeing ‘may prove recession proof’

By Oliver Morrison

Functional food and beverages that are seen to improve mental health could be set to be a ‘recession proof’ sector, claims market researcher MMR. It says its new data highlights innovation opportunities as consumers seek new strategies to manage their...

Image: Getty/ThitareeSarmkasat

2020: a turning point for nutrition?

By Oliver Morrison

A new report is urging food companies to embrace regulation, reformulation, relabelling and more diverse ingredients to become ‘part of the solution’ to malnutrition in all its forms.

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