


Session Name: From a One Person Shop to Indie Dev to AAA: What it Really Takes to Grow (Presented by Amazon)
Speaker(s): Peter Heinrich, Mike Hines
Company Name(s): Amazon, Amazon
Track / Format: Business, Marketing & Management

We've entered a golden age of creativity and experimentation. Today, anyone with an idea can build a game and publish it to a global audience. How does the gifted amateur become a pro game developer, and from there, a games industry success story? Hint: it requires more than just programming or artistic talent. In this session, we'll show you how to approach game development as a business - even if business isn't your "thing." We'll look at the single most-important skill you can develop, and show by example what happens if you neglect it. We'll also offer practical insights on choosing a game genre, development environment, and target hardware as well as how to monetize your game.

GDC 2016

Peter Heinrich


Mike Hines


free content

Business, Marketing & Management

Business & Marketing