Give the Customer What They Want

Daring Fireball‘s John Gruball nicely summarizes Andrew Stone’s apparent distaste of Apple’s Carbon API (and preference for Cocoa), and why resolute adherence to ever-changing technology strategies are not very realistic. True, you can have your ideals—you can live by them and promote them to other people—but if they end up sacrificing customer satisfaction with your product, you’re playing a fool’s game in the marketplace.

It’s Marketing 101: Give the customer what they want.

And if you don’t, somebody else will.