Diablo III "Item Hunt" Is Not a Sustainable End-Game, Blizzard Admits

Diablo III inhabits a sort of strange hybrid new position in games. Neither entirely single-player nor an MMO, it straddles the world between the two, using its constant internet connection both to connect players to each other in a social experience and to make some cash.

As such, Diablo III finds itself in an unusual position for a game that isn't technically an MMORPG, which is this: players are clamoring for more and better end-game content. Community manager Bashiok acknowledged on the Diablo III official forums that the lack of end-game content is an issue. "We recognize that the item hunt is just not enough for a long-term sustainable end-game," the post admits from the top, and then continues:


Even though the team is aware of issues around the end-game, though, any significant changes are likely to be quite a way off. The next patch due for the game is 1.0.4, which will contain "as many fixes and changes we can to help you guys out." But PvP arenas aren't due until later patch 1.1, and any larger changes would come even later:


End game solutions? [Diablo III Forums]