November 30, 2017

Persona Spotlight: EBC Manager

How Mary Plansit, Executive Briefing Program Manager, Benefits From the CXApp

What: EBC or Meeting Managers are looking for tools to more effectively manage the on-site and in-person customer experience but also to extend the experience beyond the walls of the EBC.


Why: Managing customer experience before, during, and after they visit your on-site facilities is crucial for maintaining a healthy, ongoing relationship. Often, these types of experiences have little to no takeaways and stop at the doors of the EBC.

But forward-thinking, innovative programs that want to elevate the customer experience journey do so by creating mobile-led touchpoints that are consistent with the demands of the modern worker. EBC Managers want to have scalable, repeatable automated tools that can foster a more holistic program for their customers, their executives, their discussion leaders, and themselves.


73% of business leaders believe a relevant and reliable customer experience is critical for overall business performance.

Meeting Profs


Executive Briefing Program Manager


Ready to elevate your EBC's customer experience strategy?

Download the EBC Program Manager Datasheet