Lady Gaga is about to launch her own social network

Backplane is one of the hottest startups in Silicon Valley and here's three reasons why:

  1. It's being built by ex Googlers
  2. It lets niche communities 'Build their own social networks'
  3. They are launching with Justin Bieber and Lady Gaga


They are yet to launch, but be assured that when they do it will make a heck of a splash.

However, if you make it through the video of a classic Valley dude walking us through his startup facilities, you'll also meet his fellow co-founder who struggles to maintain eye-contact when asked how on earth the site will make money.

Who needs a business model when you have Lady Gaga, right!?