
Date:October 08, 2014


Strategy is never formulated in a vacuum. Accel Associates’ Diagnostic Scan includes a number of analyses necessary to understand the competitive world around our clients. Our strategic landscape analysis focuses on three main areas: economic and market trends, industry positioning relative to other competitors, and customer analysis. Our access to carefully selected databases combined with our strategic frameworks allows us to uncover the areas of opportunities within an industry. As a result of our analysis, we are able to recommend strategies that best match the core competencies and competitive positioning of our clients. Key questions addressed, include:

  • What are the most attractive sectors of the market?
  • How much of the industry’s profit pool does the company have now?
  • How do the customer satisfaction ratings track against the competition?