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People Profits Principle #10


You see your company as being special? Do you feel like no one else does? Are you having trouble getting your message across? Why would a special person join your organization? What would attract them? What makes you special?    

Special people are looking for special organizations and opportunities. Special people don't look for jobs - they look for somewhere to make a difference. To recruit special people you have to be special, know where to look for them and be able to attract them.  

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