Apple Watch & Boarding Passes


So I checked in to my Lufthansa flight last night on my iPhone which ended with the boarding passes being added to my Wallet on my phone. This morning, when I arrived at the airport and swiped up on my Apple Watch screen, the boarding pass was already there!.When I swiped into it I could also have the QR code show up. I didn’t do anything to make it happen. The Apple Watch is just an extension of my phone, which is an extension of my life. Due things like these, I can just leave my phone in my bag and not have to take it out as often as I did before I got my Apple Watch.


 I get asked a lot, is an Apple Watch worth it? It all depends on your use case and how much value you put on what it enables. In 2007 when the iPhone was launched, people asked the same question. 8 yrs later today, a lot of people have smartphones that never thought they ever would. In the same way, eventually humans do pay for increasing their capabilities and capacity (ever buy paper, or a notebook to write on?), and they pay for things that reduce friction in their lives (when was the last time you milked a cow?), and they pay for improving the quality of their lives (are shoes worth it?).

The Apple Watch is nice hardware, feels great, has a beautiful display, tracks my steps, my heart rate, my sleep, and it feels way more naturally integrated into my life than holding a phone – the trade-off being the depth of interaction.  


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