The Creative Base

I keep exploring the many definitions of beauty, creativity and female empowerment. And now also through photography. I have been interested in this area for quite a while but just recently rediscovered my passion for portrait and nature photography. And I always used to love Street photography. 
It has been said as a photographer you need to be creative, and as a model, you need to be beautiful and as an entrepreneur, you need to be empowered. But what do these words actually mean to you?

Creative? YES. Conventional? Maybe

Empowerment. I choose this term instead of feminism, as I feel that this has been misused a lot. And I feel empowerment should adapt to anybody, no matter what gender. So maybe we should just call it Strength. Period. Because everybody has a different definition of success, admiration, and social belonging. What I imply by that is the unconditional opportunity - to change, transform and expand. 
A personal example: I write about how I am a polymath . That I work as a blogger, model, behaviour therapist and more. I can be awkwardly shy and strange and in the next moment a social butterfly. 
A fact is, that most people are polymaths but through decades of social conditioning have been internalizing the fate of being a certain way that appears to be permanent. 



Beauty is in the eye of the beholder and can't be defined by me or anybody else. Biologically beauty is a universal language that conveys information about health and fertility. So whatever characterizes a person as a suitable mating partner and being good for bearing, upbringing and protecting children can be defined as ‚external beauty‘ or being attractive. And these standards are universal and do not fully depend on the culture or social norms. Example: Healthy, clear skin indicates a healthy person with a good immune system and energy.  On the other hand, even the biological approach can't be solely the answer when it comes to defining beauty. We have to admit we are the product of our social environment and not only biological reasoning explain what we define as beautiful. Social norms, classism, sexism, and racism always played a big part of defining beauty.  Over centuries certain features have been promoted as beautiful, while others have been promoted as ugly. Therefore it is clear that beauty, as we define it in out today's society is healthy influenced by social norms, classism, racism, and sexism.



Same as beauty, creativity can't be defined per se. As creativity needs space to grow I realized that disconnecting for any forms of mind-altering sources (TV, Internet, other people and the constant stream of information) can be in favour. You rarely get creative when bombarded with information. There is a reason why so many people got their best ideas when taking a shower or even in their dreams.  Inspiring ideas some mostly when out mind is free and not altering by environmental distractions. And to be honest, everything can be creative 💫

If your London based and are interested in joining the project let me know @leavisual


SOME of my recent projects. You can find More HERE: Leavisual