The Ancient City Chapter of the Florida Writers Association will meet at 10:15 a.m. March 17 at the Main Library, 1960 U.S. 1 South.

Guest speaker Rik Feeney will engage local writers in another informative and entertaining talk about marketing for authors. Feeney will address the marketing challenges facing today’s authors and deciding on what plan of action will work best. He will answer questions such as:

1. How do you discover what your readers do for information about the books they just can’t miss?

2. Is social media the only answer for every author? Are there other strategies that work better?

3. Where should your budget be in terms of advertising and publicity?

4. What’s the difference between marketing and publicity?

In his own entertaining style, Feeney will discuss market trends and challenges and how authors can build an effective plan to sell more books.

Feeney is a national speaker, author and publishing coach. An author of more than 60 of his own books, his specialty of late is to help writers market their books effectively. From cover design to creating a title that will generate interest, he has become the ‘go-go’ guy for successful marketing.

Florida Writers Association meetings are free and open to the general public. Meetings are held in conjunction with the Friends of the Main Library (FOL). Any book sales benefit the FOL.