For Men Only: Spa Business

Courtesy Park Hyatt

A spa in Vienna with treatments just for men.

Even power players need pampering, as evidenced by the tycoon-targeted men’s treatments at Arany Spa, in the swanky new Park Hyatt Vienna. Located in what used to be an underground gold vault (the hotel occupies a former bank in the city’s tony first district), the luxuriously appointed spa boasts a stunning pool, a state-of-the-art Technogym fitness room, and six mother-of-pearl and copper-mosaic suites where wellness-oriented Wall Street types can indulge discreetly in treatments like the Energetic Broker ($280), the Global Player ($230), and the Masterful Visionary (a $528 three-hour splurge that includes a pelargonium foot bath, organic green tea–salt exfoliation, the spa’s signature multihand massage, a marine-mineral facial, smoothies, and snacks). Now, that’s what we call a diversified portfolio.