Tag Archives: retail

What is wrong with horse meat?

People have been in uproar about their delicious microwave lasagne meals ever since it was discovered they had been tainted with this evil. It was as if Lindus had promised them a feast of caviar, quail eggs, and honey, only for the poor individual to peel back the thin protective film and reveal a great big steaming turd. Is it really that bad? I mean, it even has its own Wikipedia page (http://en.wikipedia.org/wiki/Horse_meat for all those interested). Plenty of countries across the world consume horse. It doesn’t even look all that different and, judging from the shock reactions of the public, it doesn’t taste that different either.

Should we even really be surprised there is horsemeat in food? When you have paid 12p for a burger you can hardly expected the cow to have been lovingly guided through a luxury spa, fed Greek yoghurt and massaged by a harem of young beautiful men until it dies from having enjoying life too much. When I pay such prices for food, I am simply glad it contains meat. I eat the food shouting loudly at myself in order to distract from thoughts of pink playdough shooting along conveyor-belts in a drab grey factory, manhandled by workers wearing plastic rain-macs bashing the substance until it takes the shape of a hockey puck.

The problem is not that we have sat down to Sunday dinner and eaten a nice plate of Sea Biscuit’s thigh with a side of chips. It is that we have been told that Sea Biscuit was in fact Daisy the Cow or Dolly the Sheep. Granted the blame for this could be traced back and back until the baton is being passed around in a circle like some kind of primary school playground game. The problem is that the supermarkets have advertised food as one thing, yet have delivered another. It raises questions about whether you can really trust the packaging. Who knows, maybe those crisps you ate were made from the back end of a dog. Thinking about it, Nesquik balls did look suspiciously like rabbit droppings, and that bunny did seem smug.


Don’t they look fabulous, and tasty?