3 Things You’ll Miss Out on By Over-Relying on Self-Service

Th3-things-you-will-miss-out-on-by-over-relying-on-self-service-thumbe pitfalls of customer empowerment

Today, 67% of consumers state a preference for self-service over speaking to a live representative. Which is great, because self-service interactions are significantly less expensive, reduce call volumes, and create a number of operational efficiencies. But while extremely necessary, self-service tools do have certain limitations businesses should be aware of.  

In this brief, you’ll learn:

  • How self-service can inhibit the development of customer relationships
  • The affect of customer empowerment feedback and performance insights
  • Why human service will play a key role in competitive differentiation

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