What is Vision Casting for Personal Growth

In the business world, vision casting is a term used amongst organizational leaders. The leadership at a company may go through a time when they are establishing the vision for the company, which involves writing out a vision statement, making sure their values and daily practices live up to the vision, and helping their employees to see the vision. But, this business practice of vision casting serves a lot of purpose in personal growth as well.

As you learn to live your life more intentionally, you’ll need something to root you. A vision can help you establish goals, find the path you need to take, and keep you centered along the way. In this short blog, I’ll share with you why it’s important to vision cast. Then, in a few follow up blogs I will break down how to write a vision statement, resources to help guide your vision, and my personal journey through vision casting.

Why Vision Casting Works

Diligence is the mother of good luck.

The Oxford Dictionary of Phrase and Fable (2 ed.), 2006

There are a lot of debates on the internet about whether success is an outcome of luck or a result of hard work. Many people would agree success is guaranteed with hard work, but some do occasionally get lucky. Others, like Malcolm Gladwell would argue that it’s a little bit of both. You need to be in the right place at the right time. There may even be situations in which that path was just not meant for you.

So, what is it that actually makes someone become out-this-world successful and achieve their lifelong dreams? For me, the perfect summation to the factors attributed to success is vision.

The universe is a funny place. We are all connected in some magical way and the thoughts, emotions, and suggestions we put into the world tend to have a way of nudging things along. I don’t believe that we can alter destiny, but I do believe we choose the path we want to take. And it’s simple, it’s with our thoughts.

When we can tap into our thoughts and use them to direct the choices that we make each day, and develop the experiences that happen, then we are becoming more enveloped in our universe. If you’re up for going down this path a little more and reading about how to become “one with the universe” check out the EOC Institute’s blog on using meditation.

So, vision casting works because it drives the focus of your thoughts.

The Basic Architecture of a Vision

There are a few basic elements that make up the structure for a good vision. Of course, you’ll want to write it down, but it may take a while to develop. So, consider this a creative journey. If you’re someone who isn’t really into writing or being creative, use bullet points, short hand writing, and don’t stress too much about how you say something, but more so what it is you’re trying to say.

Remember that a vision is more inspirational and aspirational than it is actionable. It is meant to guide your future and give you purpose and clarity throughout your journey. You should be able to craft actionable goals based on your vision.

A vision is made up of five elements:

  1. A desired end state, which is more than a feeling but includes the state of being you’re in, perhaps values, health, achievements
  2. Your impact on the world around you, or your ultimate contribution
  3. The environment you see yourself in or the people that you’re surrounded by
  4. The values you project long-term, or who people will perceive you as
  5. It’s long term, so it’s aimed at who you are 10 – 20 years from now

I’ll leave you with this final note. A vision statement can be as long or as short as you want it to be. It can be as simple as:

Each day, I wake up with a feeling of pride for my life’s achievements and my family’s impact on the world to make it a better place to live for our future generations.

Short vision statement example

You can imagine with this vision statement above, that this person has a family that is dedicated to helping their community and contributing to society. That is their form of success.

Start to think about your vision and what success looks like to you in your future. If you could look forward to 20 years from now, what would make you feel successful? In the next blog in this series, I’ll explain how to write your perfect (but ever evolving) vision statement.

7 thoughts on “What is Vision Casting for Personal Growth

  1. This is very interesting Amy! I am not familiar with vision casting, but I can definitely see how the way we picture our future could help to shape our thoughts and actions in the present.

    I suppose maybe I already do this in a way? I think of my goals, and the type of person it would take to achieve those goals. And then I ask myself, is this behavior something that that person who was able to achieve my goals would do?


  2. Version casting when business leaders talk about it is probably just them romanticising what actually happened, to make them and their story seem special, when the reality was different. However, I can see how it could be useful in everyday life to create motivation


  3. Creating a vision keeping our short term and long term goals in mind, is profound!! I have come across a few people whom I always call ‘ people with a vision’, as I have always been amazed at their way of picturization of their future-selves with a lot of specifications. Thanks Amy, for introducing a specific term for the process, ‘ vision casting’. Thoroughly enjoyed reading this insightful post😊


  4. Hi Amy! This was such an interesting topic to ready about. Thank you for sharing it. I love how you ended this post with “If you could look forward to 20 years from now, what would make you feel successful?” It is something I will definitely be thinking about and continue setting goals and hopes for the future ahead!


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