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Favorite Thing About SEO:
Getting to explore the internet in all its vast and bizarre glory
A newbie to all of this, I literally fell into the SEO world about a year ago. I was fortunate enough to have this opportunity and it's amazing how fascinating it is. I can't help but laugh knowing that not long ago, I had no idea this world even existed!
Blog Post: Google's Sandbox Still Exists: Exemplified by
We've found that Google has become extremely slow at identifying and completing 301 redirects. We've got pages that were 301ed 3-4 months ago and are still listed. Eventually the cached version link disappears, but it can still take weeks for the old page to disappear.

And who's to know whether the link juice transferred properly? I would not trust any juice from a 301 that's less than 3 months old, for sure, and maybe older.

Hold on...


Since when?  Most studies have found that the PPC gets 35% - 60% of clicks, depending on the search engine and the study.

Try rerunning those numbers when a more accurate distribution of PPC and organic clicks and you'll get a more realistic spread.  Yes, SEO has better ROI than PPC, but the disparity is nowhere close to what Enquisite is claiming.


Blog Post: Thursday Roundup for the Week of 4/27/08
I'm definitely a fan of YouMoz as well and I'm really glad you guys promote content from there to your main blog. There's a lot of really great finds and putting them on your blog means they don't get missed. Great roundup this week!

what a good point. This hits home to some of the exact same thoughts I've been having lately. It's amazing how different the offline and online world can be and it can be a real shame that things don't translate better. I find it rather disturbing most times the things that are so widely spread on the internet but never have an impact on anyone offline. Couple that with people who do nothing more on the internet than emails and facebook, you've got a pretty big gap to jump across if you want to make a mark in both arenas.

That being said, I do think that people and the media are starting to understand that there's something to this whole 'internet thing' and in the future, I think they will start to blend together.

Blog Post: Designing to Make Customers
Just had to say great post! You hit some really important points that sadly, alot of people miss when desiging their website. You can put all the effort in the world into getting people to your site, but if they don't know what to do when they're there, it will all be for nothing.
Blog Post: Whiteboard Friday - "On The Hook"



Blog Post: Is Link Juice in Limited Supply?
I agree its definitely a two-sided issue. Google recommends using it to essentially manipulate how your pagerank flows, what gets indexed, and what gets to pass juice and that is all specifically for the search engines, not for the users. Where is the line drawn with regards to who we build our webpages for? I hate to sound like a broken record, but why is it ok to manipulate websites for Google in this manner, but not in others? Why is it more acceptable to control where Google goes and what pages it's allowed to see, but not ok to show Google AND the users a relevant link that may or may not have been paid for? I guess the Google battle continues on...
Rand - Keep up the great work! I know with all that you guys do you must be swamped but I think this rewrite is going to be so valuble to everyone from experts to newbies, like myself. It's been a while since I've read the original and I can't wait to keep up with your rewrite posts on the blog. I still feel there is so much more for me to learn and I consider you guys my first source for information. Thanks!
Blog Post: When it Comes to Social Media Websites, the Long Tail Doesn't Apply

I totally agree.

I think it all comes down to choosing the best social media networks for you and what you're looking to promote. Just because one is smaller, doesn't necessarily mean it can't be benefitial. If it's targetting the audience you want then, in my opinion, it would be well worth your while to spend time there.

Bigger sites like Digg definitely have the advantage of reaching more ppl, but sometimes bigger isn't better if no body's interested. Good post though!