

The company's "Selective Suspension Technology" is activated when a wheel encounters an impact above a certain threshold. The wheel's hub moves from its central location, creating a cushion effect that absorbs and lessens the impact to the rider.

Here's the wheel in action:

The wheel makes it possible for someone in a wheelchair to comfortably ride down stairs.


Here's a slow-motion of the wheel moving down a flight of stairs.wheel2Reuters

And another slow-mo.wheel3Reuters

Here's the wheel letting a cyclist ride over bumpy stones.wheel4Reuters

Watch the full Reuters video here: