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Careful. Some customers may want to see how their product looks before committing to buying. At the same time, less steps generally implies better conversions. Why not solve for both? User wants to buy a t-shirt that can have up to "x" unique colors Okay. I see it in my cart, and I can purchase at this point. But a call out as simple as: "Want to see ...


I already built something similar, and the answer for us was number one. Think about this: Option 1: As an user, I upload photos. Once I have uploaded them, you request me to pay. Oh, well, I already uploaded the photos, let's continue or I'll have to upload everything somewhere else. Option 2: You ask me to pay. For what? You didn't do anything and you ...

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