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It's a Bird... No, It's a 3-D Movie, And More of Them Are on the Way

A stream of 3-D films is about to be unleashed to moviegoers, starting with "Superman Returns" today. Imax Corp. is applying its live-action 2D-to-3D film-conversion process to about 20 minutes of the film, which Time Warner Inc.'s Warner Bros. Pictures unit will release concurrently in 86 large-format Imax theaters world-wide, plus thousands of conventional screens.

The film will eventually open in a total of 108 Imax theaters, making it the widest Hollywood film release in the company's history.